Böcker i For Beginners-serien

Marshall McLuhan was one of the most brilliant and original thinkers of the 20th century. He was so far ahead of his time that he predicted the future and offered a critique of human behavior in a media saturated world that is perhaps more valuable in today''s Internet age than it was in his own time.McLuhan pioneered the study of Media, unified Art and Science, and warned us about the perils of a televised, computerized, famous-for-15-minutes, social media world. A world where we would live in each other''s faces, and become so alike, so isolated, so anonymous that violence would become a scream of identity, a way of saying, "I am not invisible." McLuhan tried to teach us to guard against these dehumanizing, debasing effects of technology, and a thousand other things, but we got reality television anyway.The centennial celebration of McLuhan''s life and the re-release of his books has led to a surge of new interest in his thinking and teachings. MCLUHAN FOR BEGINNERS provides an essential introduction that is clear, comprehensive, and easy to remember.  It is full of wise and witty art by Susan Willmarth that is a perfect match to W. Terrence Gordon''s writing. McLuhan envisioned the media generated Global Village before it existed, and no one since McLuhan has described its allure and pitfalls better.

What does sexual orientation mean if the very categories of gender are in question? How do we measure equality when our society's definitions of male and female leave out much of the population? There is no consensus on what a real man or woman is, where one's sex begins and ends, or what purpose the categories of masculine and feminine traits serve. While significant strides have been made in recent years on behalf of women's, gay and lesbian rights, there is still a large division between the law and day-to-day reality for LGBTQIA and female-identified individuals in American society. The practices, media outlets and institutions that privilege heterosexuality and traditional gender roles as natural need a closer examination. Gender & Sexuality For Beginners considers the uses and limitations of biology in defining gender. Questioning gender and sex as both categories and forms of compulsory identification, it critically examines the issues in the historical and contemporary construction, meaning and perpetuation of gender roles. Gender & Sexuality For Beginners interweaves neurobiology, psychology, feminist, queer and trans theory, as well as historical gay and lesbian activism to offer new perspectives on gender inequality, ultimately pointing to the clear inadequacy of gender categories and the ways in which the sex-gender system oppresses us all.

In a combination of witty text and illustrations U.S. Constitution For Beginners take a tongue-in-cheek look at America's most critical legal document. Author and lawyer Steve Bachmann has written a text that touches on the document's history beginning with the Magna Carta. He then traces the events that precipitated its writing, the personalities and motives of the people who create it, and its use and misuses since ratification.U.S. Constitution For Beginners analyzes crucial elements of this binding set of principles and ponders the future of the Constitution as well as the role of American citizens. Though hotly debated and constantly reinterpreted, the Constitution has survived wars, industrialization, expansion and politicians.

Marx's 'Das Kapital' cannot be put into a box marked "economics." It is a work of politics, history, economics, philosophy and even in places, literature (yes Marx's style is that rich and evocative). Marx's 'Das Kapital' For Beginners is an introduction to the Marxist critique of capitalist production and its consequences for a whole range of social activities such as politics, media, education and religion. 'Das Kapital' is not a critique of a particular capitalist system in a particular country at a particular time. Rather, Marx's aim was to identify the essential features that define capitalism, in whatever country it develops and in whatever historical period. For this reason, 'Das Kapital' is necessarily a fairly general, abstract analysis. As a result, it can be fairly difficult to read and comprehend. At the same time, understanding 'Das Kapital' is crucial for mastering Marx's insights to capitalism.Marx's 'Das Kapital' For Beginners offers an accessible path through Marx's arguments and his key questions: What is commodity? Where does wealth come from? What is value? What happens to work under capitalism? Why is crisis part of capitalism's DNA? And what happens to our consciousness, our very perceptions of reality and our ways of thinking and feeling under capitalism? Understanding and learn from Marx's work has taken on a fresh urgency as questions about the sustainability of the capitalist system in today's global economy intensify.

Noam Chomsky has written some 30 books, he is one of the most-quoted authors on Earth, The New York Times calls him "arguably the most important intellectual alive" - yet most people have no idea who he is or what he's about.Chomsky For Beginners tells you what he's about: Chomsky is known for his work in two distinct areas - Linguistics and... "Gadflying." ("Gadfly," the word applied to Socrates, comes closest to the constant social irritant that Chomsky has become.) It is Chomsky's work as Political Gadfly and Media Critic that has given passion and hope to the general public - and alienated the Major Media - which is, of course, why you don't know more about him.Chomsky's message is very simple: Huge corporations run our country, the world, both political parties, and Major Media. (You suspected it; Chomsky proves it.) If enough people open their minds to what he has to say, the whole gingerbread fantasy we've been fed about America might turn into a real democracy.What's so special about Chomsky For Beginners? The few existing intros to Chomsky cover either Chomsky-the-Linguist or Chomsky-the-Political-Gadfly. Chomsky For Beginners covers both - plus an exclusive interview with the maverick genius. The clarity of David Cogwell's text and the wit of Paul Gordon's illustrations make Chomsky as easy to understand as the genius next door. Words and art are combined to clarify (but not oversimplify) the work and to "humanize" the man who may very well be what one savvy interviewer called him - "the smartest man on Earth."

The history of the Middle East goes back about 12,000 years, most of which was not marked by fighting between Arabs and Jews. Documenting the Middle East from ancient times to present, Arabs & Israel for Beginners is one of few books cover the issues of both Jews and Arabs objectively, insightfully and in an easy-to-read style. Some of the provocative issues and topics that the book covers are the birth of "Western" civilization in the Middle East and Africa; the truth about ancient Israel from birth to destruction; the building of the "Walled" city of Jericho; the origin of Christianity; the real story of modern Israel's birth; Jewish history beginning with Abraham (c.2000 BC) & Moses (c. 1350 BC); documented facts on the Arab-Israeli wars; the lowdown on the PLO, Intifada, US Money; Desert Storm and Terrorism; and the September 1993 PLO/Israel peace talks. In the tradition characteristic of the "Beginners Series", Arabs & Israel for Beginners is written for two vastly different types of readers; those who are new to the Arab-Israel discussion and those submersed in it and perhaps confused by facts that just don't seem to add up.

Sartre For Beginners is an accessible yet sophisticated introduction to the life and works of the famous French philosopher, Jean Paul Sartre. Sartre was a member of the French underground during WWII, a novelist, a playwright, and a major influence in French political and intellectual life.The book opens with a biographical section, introducing the significant events in the life of the man who coined the term "existentialism."Then it examines Sartre's early philosophical works. Ideas from Sartre's other fictional and dramatic works are discussed, but the greatest part is the presentation of the main concepts from Sartre's Being and Nothingness (1943). These include the topics of consciousness, freedom, responsibility, absurdity, "bad faith," authenticity, and the hellish confrontation with other people.Finally, the book deals with Sartre's modification of his early existentialism to compliment his conversion to a kind of "existential" Marxism.Sartre For Beginners summarizes the work of the most renown philosopher of the 20th Century.

This book introduces readers to the philosopher who helped shape the way we think about the world. It includes a look at the social gadfly Socrates, Plato's mentor, whose martyrdom led Plato to form a new system of knowledge based on reason.

Despite the reshifting of values that has affected every aspect of life in the 21st century, William Shakespeare still stands as the greatest writer the English language has ever produced. Even so, many people have never read him. If you have never read "the Bard"--or if you've tried and given up in frustration--you need Shakespeare For Beginners.Author Brandon Toropov opens with the observation that Shakespeare's genius is not in his (or England's) history, it's in his words, most notably, his plays--in his brilliant stories, unforgettable characters, and the impossible beauty of his language. So, Shakespeare For Beginners skips the historical foreplay and goes straight to Shakespeare's plays. The book offers clear, concise descriptions and plot summaries of each play; it lists key phrases and important themes, explains the main ideas behind each work and features excerpt of important passages (with explanatory notes on tough words.) And it is the only 'entry level' book available outside Great Britain that covers all of Shakespeare's plays.

"Originally published by Writers and Readers, Inc."--T.p. verso.

Ayn Rand, author of the best-selling novels, The Fountainhead and Atlas Shrugged, is beloved by millions of readers, and equally despised by a significant number of detractors. Her novels and her revolutionary philosophy of Objectivism have acquired a world-wide following. They have also created legions of readers who are hungry for a deeper understanding of her writings.Despite her undeniably significant contributions to the literary canon and the progression of philosophy, there has been no simple, comprehensive introduction to Rand''s books and ideas, until now. AYN RAND FOR BEGINNERS sheds new light on Rand''s monumental works and robust philosophy. In clear, down-to-earth language, it explains Rand to a new generation of readers in a manner that is entertaining, and easy to read and comprehend.