Recent developments in new media have led to the rise of what has become known as 'social media'. In this title, the shift towards mass self-communication has lowered the technological thresholds for everyday users to connect and to become 'produsers' in media life.
Discusses the personal and social lives of e-actors interacting within the socio-technical structures of the evolving broadband society by exploring the different ways in which individuals, social groups, institutions, operators, designers and other parties contribute to human communication and social interaction in contemporary media societies.
Examines factors affecting different countries' experiences of the internet, with a particular, but not a sole, interest in what may be termed 'cultural influences on perceptions, adoption and use'. This book is comparative within countries, examining the, sometimes very, uneven experiences of the internet's possibilities.
In a world which has developed online interactivity and new roles for its users, a new scenario of the domestic sphere is emerging where television has lost its dominance within audiovisual products to the Internet, videogames, tablets, mobile phones, and more. This book deals with the new frontiers of digital television.
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