Böcker av Bruce Francis Schaafsma

Scarcity has been the driving force of decision makers throughout the ages. The necessity of choosing between competing wants and needs has always underpinned outcomes. However, we are now in an age of abundance - abundance in goods and services, information, in wealth, and abundance in ways to fairly distribute the rich bounty the world provides. The problem is we don't! The rich are getting richer, and the poor are getting poorer. People across the world are dying of hunger, thirst, and curable disease in their millions every year. We have the ability now, like never before, to rebalance the scales of humanity. The aim of the book is to create discussion with a view to attaining a collective realisation and belief that we can build a better future for everyone.

Imagine if you could look at the world through a prism of abundance rather than of scarcity. The so-called 'father' of Economics is Scotsman Adam Smith. He wrote the book "An Inquiry into the Nature and Causes of the Wealth of Nations" which is said to be one of the most important economic books of all time and was first published in1776. However, the most widely accepted and recent definition of economics is: ->Does these fundamental idea of scarcity, that is taught everywhere, still hold true? Does an environment underpinned by the idea of scarcity, and fueled by associated emotions, encourage selfish behavior both on an individual and a systemic level? Does the assertion that things are scarce drive an environment of greed, of everyman for themselves, of kill or be killed and only the strong survive? Has the education system worldwide evolved to reflect the bewildering amount of change in the fundamental nature of our society since the industrial revolution?