Recent studies have shown that innovation is seen as key to achieving organic growth and building brand value within a company. Drawing on extensive market research, business gurus Fons Trompenaars and Peter Woolliams outline effective innovation strategies for companies of all sizes.
Presenting a new framework that explores the perspectives of employers and employees in the changing world of work.
Current recruitment practices are a cloning process which seeks to match applicants with their corporate culture. This ignores applicants with different points of view and differing value systems. The authors explore the idea that, while all organisations should promote their core values, the application of them needs to be revisited.
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