Böcker av Frank Voehl

This guide serves as an introduction to the subject of total quailty management in market research for those new to marketing and its applications.

While at first glance Lean and Six Sigma may look very different, they can work hand-in-hand to improve processes, increase quality, and increase profitability. This book explains how these seemingly dissimilar approaches can complement one another. It teaches several problem solving tools that can be used immediately to discover the root cause of defects and other problems. Based on a survey of the most beneficial Six Sigma tools, the text includes tools that are frequently used and most beneficial.