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  • - From the Marginal Revolution to Behavioral Economics
    av Milan, Italy, Bocconi University, m.fl.
    730 - 1 480,-

    Since the marginal revolution of the 1870s, the economic theory of decision-making has been based on the notion of utility. Utility, however, is not measurable. This book reconstructs economists' struggles with issues related to utility measurement from the 1870s to the beginning of behavioral economics in the mid-1980s.

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