Böcker av Margaret Kerrison

"How do you take an idea from inspiration to manifestation? How do you move from telling a story to creating a world? In this richly illustrated book, the first of its kind written specifically for writers, Kerrison lays out the craft of immersive storytelling. She uses case studies to show what works, and highlights the essential role of the writer on a complex creative team. Ready to take the kernel of an idea and turn it into a full-fledged experience? This book gives you the blueprint"--

In Reimagined Worlds: Narrative Placemaking for People, Play, and Purpose, Margaret Chandra Kerrison presents an indispensable manifesto, compelling designers of environments and experiences to embrace a people-centered approach fueled by intentional narratives. This thought-provoking book delves into the realm of uncharted possibilities, envisioning a world that fosters a deep sense of belonging and authentic self-expression. She shares her unique insights, drawing from her experiences as a former Walt Disney Imagineer and the 2023 Paul Helmle Fellow at Cal Poly Pomona's School of Architecture. By combining storytelling with architectural and experiential design, the book inspires the creation of meaningful places that cultivate strong communities and shared values. Through this narrative lens, she encourages us to imagine and build a world we truly desire to inhabit, one that thrives on collaboration and purposeful living.