Böcker av Nick Westergaard

This revised edition of the book Publisher's Weekly called 'a helpful digital marketing bible' features a new introduction, updates, and tools to help you get scrappy.

Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world.