Böcker av Radhika Gajjala

Explores the manifestation of Indian identity, embodiment and affect online in the context of the global marketplace

This book examines the representation, global inclusion, and commodification of the subaltern through digital platforms for online microfinance, the discourses of gender empowerment that emerge through MPESA promotional material online, and the use of games for change in online philanthropy.

Addresses the political, economic, and cultural ramifications of the explosion of Internet communication. This book is suitable for those with an interest in ethnographic methods, cultural studies, feminist studies, and technologies.