Böcker av Roger Palmer

SPOOR comprises groups of colour photographs made by Roger Palmer while following rail routesbetween towns and settlements of South Africa. The photographs were accumulated between2014 and 2018 as Palmer drove along mostly minor roads through the country's nine provinces.

How clay landscapes became populated

Offers guidance in managing the marketing function as a practical entity, allowing the new marketer to grasp how the theory can be applied to the job. This book gives the reader an overview of how the key areas of marketing knowledge can be made operationally effective as well as of how to make marketing practical and measurable.