Written as a manifesto and in order to set a new intellectual agenda, Why Study the Media? argues for the importance of the media in our culture and society and the consequent necessity of taking the media seriously as an object of enlightened but rigorous investigation.
Explores the enigma of television and how it has found its way into the fabric of our everyday lives. Drawing on a wide range of literature, from psychoanalysis to sociology and from geography to cultural studies, this text reveals its emotional, cognitive, spatial and political significance.
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