Böcker av Sara Wachter-Boettcher

A revealing look at how tech industry bias and blind spots get baked into digital products-and harm us all.

Care about content? Better copy isn't enough. As devices and channels multiplyand as users expect to relate, share, and shift information quicklywe need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.