The true story of four young Englishmen who set out to sell a new and revolutionary product in Sweden in 1957. Full of hope and ambition they soon found that things were not as easy as they had imagined. The product was not as revolutionary as they had thought, and the Swedish girls were not as easy to impress as they had been led to believe. But despite all the challenges, they persevered and eventually found success - on all fronts.A hilarious and heartwarming story of friendship, ambition, and the power of the human spirit. It is a reminder that even when things are tough, it is important to never give up on your dreams.
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