A revelatory look at the rise of the 'attention merchants', the advertising marketeers who influence and control our consumption in ways previously unimagined
An urgent and persuasive argument for why we must fight global monopolies to protect freedom and prosperity.
At the heart of this fascinating book is one of the central questions of our age - rendered more urgent by recent events in the Arab world: is the internet a revolutionary innovation that will overthrow the established order... or will it turn out to have been an unruly technology, that will never escape the controlling embrace of corporations and governments? (Guardian)
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