Examines the challenges facing the contemporary film industry, exploring the merging of the major old-line studios such as Warner Bros. and Paramount into entertainment conglomerates; the impact of globalization; new distribution methods; franchises; attempts to reach new markets. Filled with case studies, this comprehensive study is a must-read.
The advent of color, big musicals, the studio system, and the beginning of institutionalized censorship made the thirties the defining decade for Hollywood. In this fifth volume of the series "History of the American Cinema", the author examines various aspects of the filmmaking and film exhibition system as it matured during the Depression era.
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