Böcker av Yogesh K. Dwivedi

This volume, IFIP AICT 660, constitutes the refereed proceedings of the IFIP WG 8.6 International Working Conference "e;Co-creating for Context in Prospective Transfer and Diffusion of IT"e; on Transfer and Diffusion of IT, TDIT 2022, held in Maynooth, Ireland, during June 15-16, 2022.The 19  full papers and 10 short papers presented were carefully reviewed and selected from 60 submissions. The papers focus on the re-imagination of diffusion and adoption of emerging technologies. They are organized in the following parts:

Develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various construct methodologies, thereby providing a window into the rational decisions of potential broadband consumers.

This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels.