Böcker utgivna av Advantage Media Group

How you compensate people is one of the most important strategic decisions your company will make - but few "get it right and out of sight." Nail it and you can add hundreds of percentage points to the bottom line while driving up the energy in the organization. Make the wrong call (or piecemeal the decision together), and the results will create needless drama throughout the organization. Do any of these challenges sound familiar? ¿ "I gave a star performer a raise, and now everyone else is marching into my office, demanding one, too." ¿ "If anyone looked closely at our payroll, it would be hard to rationalize why we're paying certain people what we do." ¿ "I'm tired of losing our best people to the Googles of the world because we can't match their salaries." Compensation is one of your largest expenses, one you can turn it into a strategic advantage in attracting, retaining, and motivating talent (or not accidentally demotivating them). In this highly practical book, the authors share 5 principles for designing effective compensation systems along with plenty of examples from leading small, medium, and large firms across various industries. You'll learn: 1. The #1 mistake business leaders make in setting up their compensation plans 2. The psychological aspects of compensation underpinning successful plans 3. How individual bonuses can backfire 4. The power of gamifying gains to drive up energy and engagement 5. Whether you want to be queen/king or rich!

Healthcare is in crisis--escalating costs, persistent safety failures, and rampant burnout are pushing the system to its breaking point. With It's Not What You're Thinking, Dr. Rick van Pelt offers a bold, innovative approach to address these systemic issues.

Terri Eagle's career is a remarkable testament to the power of reinvention, celebration, and leadership. From her early days at L'Oréal, where she mastered the art of sales in her region, to her leadership roles at Montblanc, David Yurman, John Hardy, Schumacher, and Morilee, Terri's journey represents continuous dedication and growth.

Pasha Esfandiary has achieved incredible success in the world of high-stakes poker as well as out of it, by applying poker strategies to life. In this fascinating book, he shares the techniques of his winning poker career, teaching readers how to adapt poker strategies to make better life decisions.

A bad incident or frivolous lawsuit--even if you're ultimately exonerated--can result in the kind of exorbitant legal fees and devastating publicity that destroys innovative and disruptive platforms like yours.In Bulletproof Your Marketplace, veteran technology lawyer and trusted platform business advisor Jeremy Gottschalk lays out effective ways to identify, predict, prevent, and respond to the risks that come with launching, operating, and scaling marketplaces and digital platforms.

The New Rules of the Road: How to Navigate the Rapidly Changing Marketing Landscape by Dan Kahn is an essential guide for marketers, PR professionals, and business leaders navigating the complex and ever-evolving world of digital communication. Drawing from his extensive experience in the industry, Dan offers a comprehensive roadmap for success in modern PR and marketing.This book takes readers on a journey through the transformation of PR and marketing, from traditional media relations to the current landscape dominated by social media, influencer partnerships, and direct-to-consumer engagement. Dan expertly blends historical context with cutting-edge strategies, providing readers with a deep understanding of how the industry has evolved and where it's headed.Key topics covered include: The convergence of PR, marketing, and technology Leveraging social media and influencer relationships effectively Crafting compelling brand narratives in the digital age Implementing data-driven strategies for measuring and optimizing PR efforts Navigating crisis communication in real-time online environments Adapting to emerging technologies like AI and automationWhat sets The New Rules of the Road apart is Dan's practical approach. The book is filled with real-world case studies, from global brands to startups, illustrating how these principles can be applied across various industries and scales. Dan doesn't just theorize; he provides actionable insights and strategies that readers can implement immediately.Whether you're a seasoned PR veteran looking to stay ahead of the curve, a marketing professional aiming to integrate your efforts more effectively, or a business owner seeking to understand the modern communication landscape, this book offers valuable insights. Dan's writing style is accessible yet authoritative, making complex concepts easy to grasp and apply.The New Rules of the Road is more than just a book-it's a toolkit for success in the digital age. It empowers readers to not only keep pace with the rapidly changing marketing landscape but to lead the way in innovation and effectiveness. For anyone looking to master the art of modern communication and drive real business results, this book is an indispensable resource.

Changemakers Wanted is an inspiring guide for female professionals across all industries who are ready to challenge the status quo and drive meaningful societal change. Danaya Wilson, a visionary leader with over seventeen years of experience, shares her personal transformative journey from battling anxiety to becoming a powerful advocate for ethical leadership and social reform. Inside, she reframes the question "what if" to tackle critical issues such as the childcare crisis and the need for more equitable employee benefit plans.Danaya offers readers with actionable strategies for overcoming both personal and professional challenges while building resilience and leading with ethical integrity. Her insights into balancing career and personal life, developing strong networks, and advocating systemic change--crucial for the future of female leadership--are invaluable for those seeking to make a lasting impact.With a focus on empowering the next generation of female leaders, this book offers a proven blueprint for achieving success in male-dominated industries. Real-life examples, including Danaya's successes in digital instructional design and industry advocacy, illustrate the transformative power of determination and innovative thinking, particularly when employing disruptive or unconventional strategies.Changemakers Wanted is a must-read for aspiring entrepreneurs, established professionals, and anyone seeking to make a significant impact in their field. Danaya's comprehensive approach provides readers with the tools and inspiration needed to rise above challenges and lead with confidence and purpose.

Unlocking Potential: Lessons from Sports Legends and an Unlikely CEOLess than One Percent is a captivating exploration of overlooked potential in sports and business, challenging conventional notions of success. At its core, the book traces the remarkable rise of basketball legend Stephen Curry. Once ranked 256th among high school prospects, Curry's path to NBA stardom defies traditional predictive assessments, highlighting the flaws in standard metrics of potential.The book further examines the underdog victories of the New York Giants over the favored New England Patriots in two Super Bowls. These triumphs, against a team led by future Hall-of-Famer Tom Brady, underscore the limitations of predictive analysis and the unpredictability of sports outcomes.Through these compelling narratives, Less than One Percent delves into society's fixation with measures and predictions, revealing how these assessments often fail to capture true potential. It uncovers the untapped greatness within each of us, challenging the conventional wisdom that dictates who will succeed and who won't.This thought-provoking work transcends sports, reaching into the heart of realizing one's potential against all odds. It combines historical knowledge with contemporary case studies, illustrating how visionary thinking can overcome barriers and redefine success.Less than One Percent is a call to recognize and nurture the hidden potential within us all, urging a reevaluation of how we assess and support talent in every arena of life. It challenges readers to abandon the safety of the known and venture into the untested, where true genius often thrives.An essential read for those ready to forge a future where potential is not confined by convention, Less than One Percent offers a pathway to revitalize our understanding of achievement and innovation. It is a transformative exploration that will resonate with anyone who has ever been underestimated or who seeks to identify and cultivate extraordinary talent in others.The book will appeal to sports enthusiasts, business leaders, coaches, and anyone fascinated by the forces shaping success and human potential. Readers will gain fresh perspectives on iconic sports moments, discover the power of unconventional thinking, and be inspired to challenge limiting assessments in their own lives and organizations.