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  • av Ian Domowitz
    370,-

    Ask not what AI can do for a company, rather what artificial intelligence may do to a company.How does a company successfully integrate artificial intelligence into its operations?What are the problems in doing so?And how does the introduction of AI into society change the answer to the first question?As companies delay or even cancel initiatives in artificial intelligence, Four Laws for the Artificially Intelligent redefines possibilities and offers leverage to turn AI visions into reality. It is a story of transformation: of people, of companies, and of artificial intelligence itself.The Four Laws is unique in its combination of stories and science illustrating how a technology competing with human consciousness is introduced and assimilated within a company. A work of creative nonfiction stretched on a frame of research, it is an essential trail guide for navigating the Industry Version 4.0 jungle in a search of the fruits of innovation.

  • av Cristina Dolan
    370,-

    A holistic view of ESG goes beyond environmental issues, which are closely linked to social issues. Both come from the governance of an organization: the integrity with which decisions are made and implemented, ultimately defining corporate culture. ESG affects the daily lives of everyone in today's connected world where organizations, companies, and individuals depend on each other at various levels. Lack of sustainability for any entity threatens its future existence, disrupting the entire ecosystem. The use of data to measure ESG outcomes is a young science that is increasingly critical to upholding our very lifestyle. Data clearly presents impact across the entire ESG spectrum, providing the necessary specificity for informed decision making, and ensuring the transparency and accountability, which uphold sustainability.

  • - Counterfeiting and Grey Markets
    av Peter Hlavnicka
    370,-

    Explores best practices in addressing issues around counterfeiting and grey markets - from a legal as well as a business point of view. The authors examine the threats posed by counterfeiting and grey markets to a variety of industries and illuminate what problems these may cause.

  • av Edward Barr
    446,-

    When we apply for a job, we are essentially trying to sell ourselves. If we understand the process of marketing, we can make that sale a lot easier. This requires a plan that includes a deep understanding of our target audiences, an understanding of our strengths and weaknesses, an understanding of the benefits we can offer, and a knowledge of the 4 Ps, product, place, price and promotion.Add to this, an ability to differentiate and position ourselves in the crowded marketplace and to use promotional tactics to rise to the top of the applicant pool, we can get the job of our dreams. When we master these skills, we make the chore of getting a great job, the job we want, more a certainty than a hopeful wish.This book will show you how to network better, how to create an effective email pitch, write a powerful resume and cover letter, and how to persuade recruiters that you offer the most value to satisfy their needs. This book will make you a pro at marketing yourself!

  • av Danai Krokou
    370,-

    China's rise to prosperity in recent decades coincided with the surge in global trade and falling protectionism. But as we are entering the third decade of the 21st century, the economic structure that prevailed in the West during the previous decades is now beginning to look very different. Global economic relationships are being redefined in the wake of the global financial crises, the recent US-China trade tensions, Brexit and the Covid-19 pandemic. However, when global trade suffers, so do local economies. In today's economy, international cooperation and open trade are not an option, but a necessity.Trading with China is a concise and useful handbook to Western businesses, entrepreneurs and investors doing business with or in China. It is also a practical guide of use to anyone considering to export goods, services and technology to the Chinese market.The book contains industry information, updated data, key models, practical advice, and strategy options for different types of companies and industry sectors. It details all relevant procedures, opportunities and challenges by industry sector and geographical region. It discusses major issues such as market barriers, import requirements, distribution channels, labelling, and operational challenges. Topics covered in Trading with China also include: relevant rules, regulations, documentation and management issues related to the export of different types of goods, services and technology to China.

  • av Brian McGurk
    370,-

    Stand Out!! uncovers the secrets of brand success and explores less travelled paths in the world of branding.This book:uncovers the secrets of brand successintroduces 'Generation B' - today's generation of brand nativeschallenges current paradigmsreveals the roots and rationale of financial brand valuationpresents a range of popular valuation methods and approachesexplains the conditions for brand value growth The forces that challenge brand strategy planning today are discussed in the context of our new world order of diversifying media platforms and integrated, synchronized, personalized communication. In light of this, Stand Out!! makes the case for ongoing brand stewardship in the life of an organization and concludes with a focus on brand leadership and the key principles, truths and challenges that influence brand success.This book is a key reference text for anyone interested in brand development, leadership, innovation, and sustainable business growth. Reader understanding is enhanced by:supporting tablesillustrative chartscase examplesexpert tipsreal-life experiencespull-out quotes"e;word wizard"e; brand glossaries Stand Out!! is an invaluable resource for the business masses - for any business owner, executive, student or branding practitioner seeking to be apprised of the latest learnings, insights and innovations in professional brand thinking and practice.

  • av Murray Sabrin
    370,-

    Will Your Business Be Prepared When the Bubble Bursts? Sabrin's book is a must guide for corporate executives, managers, and business owners, for any size company; and for MBA students and executives in professional education programs and seminars to assist them better manage their companies during the boom-bust cycle.The business cycle in the United States has been characterized booms and busts for decades. But how can corporate executives and their firms not just survive--but also thrive--when economic bubbles burst? And how can small business owners steer their companies during the business cycle so they too can thrive and survive.This book is designed to give them tools and strategies to do that. After that grounding in fundamentals, readers are given specific tools and strategies that entrepreneurs and executives can use to help their companies prepare for when the next bubble bursts.

  • - A Global and Social Business Model
    av Victoria Crittenden
    370,-

    Framed within the context of entrepreneurship and an historical overview of the long-term sustainability of this business model, this book is intended for practitioners who want to read about the breadth and depth of direct selling.

  • av Dean E Frost
    370,-

    A book about taking personal control of your management career by planning for your development outside of training sessions or university degree programs. Use this book to spot your best learning opportunities within your current job and then learn how you can plan your job assignments to build valuable, portable, and job-relevant skills.

  • - Generating Profits While Leading and Living with Passion and Principles
    av Lorraine A Moore
    306,-

    The CEO and the leadership team are on the job at all times, expected to be available on a moment''s notice. The term, 24/7, is a reality to most of us and has blurred the separation between our personal and work lives. This book provides an amalgamation of lessons from Moore''s work with some of the best leaders in Fortune 1000 companies, privately held firms, mid-cap businesses, and not-for-profit organizations. Drawing on real-life examples from energy/oil and gas, financial services, professional services, world-class technology firms, mining, retail, healthcare, and more, Moore highlights the industry agnostic practices of both individual leaders and teams. The 360 Degree CEO provides the tools and insights to successfully navigate our personal and professional journeys, elevating our health, our relationships, our results, and our organization''s performance.

  • av Stephen H. Kaisler, Frank Amour, J. Alberto Espinosa & m.fl.
    320,-

    Big data is an emerging phenomenon that has enormous implications and impacts upon business strategy, profitability, and process improvements. All service systems generate big data these days, especially human-centered service systems. It has been characterized as the collection, analysis and use of data characterized by the five Vs: volume, velocity, variety, veracity, and value (of data). This booklet will help middle, senior, and executive managers to understand what big data is; how to recognize, collect, process, and analyze it; how to store and manage it; how to obtain useful information from it; and how to assess its contribution to operational, tactical, and strategic decision-making in service-oriented organizations.

  • - For Life, Business, and Leadership
    av Danai Krokou
    306,-

    Would you fancy an intellectual vitamin mix that inspires and motivates you to greatness? Much has changed in the past decades. Genuine wisdom, though, has not. My aim through this book is to offer you the best bits of the best minds. I believe there is a quote for every situation or challenge life throws at us. Throughout human history, great leaders have used the power of words to transform our emotions, engage us in their causes, and shape the course of History. The quotes featured in this book are not your typical quotes. Thousands were evaluated and arranged by subject based on their relevance, originality, motivational power and depth of meaning. You will notice that certain quotes are a call to action while others an opportunity for contemplation. The book is divided into three main sections. Each section is introduced by personal theories on life, business and leadership. Theories I live and swear by. Power Quotes has been a great source of inspiration for me and helped change and shape my personal and professional life for the better. It is my hope that this book will have a similar impact on your life.

  • av Rodd Mann
    370,-

    This book is primarily focused on the post-pandemic Gen Z and Millennial business opportunities, most of which didn't even exist a generation ago.No one will forget the year 2020.The year that a pandemic shut down social, work, and public contact.There are two particular changes that have had a pronounced effect on business and finance, which this book will provide the guidance currently lacking in traditional business school texts.The first is the change from commuting to work to sheltering-in-place, with students and professionals on videoconferencing apps such as Zoom. Likely a lasting change, we can expect many office spaces will remain empty and many businesses will stick with the new work-from-home change.The second change is that the younger generation is the first to suffer a setback in terms of the standard of living compared to their parents. Not only do more than half of Americans have less than $1,000 in savings, but they eschew traditional corporate cubicles, preferring instead to juggle multiple and new 'hustles and side gigs.'This book is primarily focused on the post-pandemic Gen Z and Millennial business opportunities, most of which didn't even exist a generation ago.

  • av Zabihollah Rezaee
    370,-

    Business Sustainability Factors of Performance, Risk, and Disclosure examines sustainability factors of performance, risk and disclosure. The five dimensions of sustainability performance are economic, governance, social, ethical, and environmental (EGSEE).Business sustainability is advancing from the greenwashing and branding to, very recently, business imperative as shareholders demand, regulators require, and companies report their sustainability performance. Sustainability has become economic and strategic imperative with potential to create opportunities and risks for businesses.Business Sustainability Factors of Performance, Risk, and Disclosure examines sustainability factors of performance, risk and disclosure. The five dimensions of sustainability performance are economic, governance, social, ethical, and environmental (EGSEE). Sustainability risks are reputational, strategic, operational, compliance, and financial (RSOCF). Sustainability disclosures are relevant to financial economic sustainability performance (ESP) and non-financial environmental, social, and governance (ESG) sustainability performance with ethics are integrated into all other components of sustainability performance.This book offers guidance for proper measurement, recognition, and reporting of all five EGSEE dimensions of sustainability performance. It also highlights how people, business, and resources collaborate in a business sustainability and accountability model in creating shared value for all stakeholders. The three sustainability factors of performance, risk and disclosure are driven from the stakeholder primacy concept with the mission of profit-with-purpose. Anyone who is involved with business sustainability and corporate governance, the financial reporting process, investment decisions, legal and financial advising, and audit functions will benefit from this book.

  • av David G. Tuerck
    306,-

    In two volumes, this book takes an integrative approach to the study of macroeconomics. In that respect, the book brings the different strands of macroeconomics together into a single approach under which economic agents strive to make rational choices but, while doing so, sometimes misconstrue the data available to them.

  • av David G. Tuerck
    306,-

    In two volumes, this book takes an integrative approach to the study of macroeconomics. In that respect, the book brings the different strands of macroeconomics together into a single approach under which economic agents strive to make rational choices but, while doing so, sometimes misconstrue the data available to them.

  • av Zabihollah Rezaee
    370 - 446,-

    Corporations are expanding their performance to both financial economic performance (ESP) and non-financial environmental, ethical, social and governance (EESG) sustainability performance to effectively achieve their objective of creating shared value for all stakeholders. Companies are now adopting the mission of profit-with purpose by shifting their goals to create shareholder value while fulfilling their social, environmental and governance responsibilities.Management play an important role in pursuing the mission of profit-with purpose and in integrating business sustainability into corporate culture, business environment and strategic plans and decisions. Corporations can create a right balance between the wealth-maximization for shareholders under the shareholder primacy concept while achieving the welfare-maximization for all stakeholders under the stakeholder primacy concept.The global move toward the adoption of benefit corporations and profit-with-purpose companies is inevitable as sustainability initiatives are being integrated into corporate strategies, supply chain, decisions, actions, and performance. Business Sustainability: Profit-with-Purpose Focus consists of four chapters covering all aspects of business sustainability with a keen focus on the concept of profit-with purpose.Anyone who is involved with business sustainability and corporate governance, the financial reporting process, investment decisions, legal and financial advising, audit functions, and corporate governance education will be interested in this book. Specifically, corporations, their executives and the boards of directors, internal and external auditors, accountants, lawyers, lawmakers, regulators, standard-setters, investors, business schools, and other professionals will benefit from this book.

  • - Bitcoin, Ethereum, and Altcoins as an Asset Class
    av Ariel Santos-Alborna
    446,-

    Provides in-depth analysis of Bitcoin Ethereum and the different types of Altcoins in the ecosystem. The author demonstrates an empirical approach to explaining how digital assets can fit into a diversified portfolio of traditional financial assets or as a standalone portfolio in a parallel financial ecosystem.

  • - A System for Creative Problem-Solving
    av Candy Campbell
    370,-

    Healthcare organisations cry out for a toll to decrease untoward events and bridge the communication gap between professional clinical teams and clients. Discover how to guide your team to creatively problem-solve, build emotional and social intelligence, increase workplace safety and employee retention, and guarantee client satisfaction.

  • - Processes in Optimized, Mature Environments
    av Lukasz Rosinski
    356,-

    An advanced technical book for hybrid project and program management. The book presents a complete methodology covering both processes as well as principles, according to a sound meta-model.

  • - Establishing Value and Convincing Your Customers of It
    av Tony Treacy
    370,-

    Perfect for everyone involved in sales or business development who wants to become a more persuasive communicator. This practical guide explains customers' goals and motivations, how to identify the most relevant and important issues to talk about, how to take control of every pitch, and how to plan and then deliver proposals that persuade.

  • - The Impact of Extraordinary Leaders
    av Dunacan Ferguson, Toni M. Pristo & John Furcon
    370,-

    Distilled from accounts of individual best boss stories, research and author experience, this book unlocks the powerful secrets of best boss leadership by providing a systemic approach for leading the best boss way.

  • av Frank Parth
    470,-

    Offers an approach that significantly increases an organisation's ability to achieve its strategy. This is not a book about developing strategy. This is a book that will help you actually achieve the strategy the organisation's leadership has developed.

  • av Lynne Curry
    370,-

    Veteran management consultant and HR expert Dr. Lynne Curry provides business owners, leaders, and managers a complete roadmap for creating accountability in the workplace.Managing for Accountability: A Business Leader's Toolbox contains everything business owners and managers need to hire, inspire, manage, and retain accountable, high performing, engaged employees who invest one hundred percent in their jobs.This practical guide offers field-tested tools, strategies, and proven tactics for locating, developing and managing motivated, engaged, committed employees focused on performance, productivity, and results. Curry details pragmatic strategies that succeed despite the pandemic and that work effectively with all employees, whether they're top talent, those who occasionally falter, or come from diverse backgrounds and generations. If you want to create a culture of accountability in your workplace and develop high-performing teams that lead your business to unparalleled levels of success, you will want this invaluable resource close at hand. This is must read for every leader, owner, or manager.

  • - Indian Agriculture
    av Shrawan Kumar Singh
    410,-

    India is the 21st largest exporter and the 11th largest importer in the world. For the sake of analysis the book is divided into Anatomy of Indian Economy; Agriculture Reforms; Industrial Reforms; Financial Sector Reforms; Fiscal and Monetary Policy Reforms; External Sector Reforms; and Contemporary Issues in Indian Economy.

  • av Cornelis A. de Kluyver
    400,-

    Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking.The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.Our framework includes a company's business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.

  • av Faisal Sheikh
    486,-

    This book is written for business owners, entrepreneurs, leadership, or management teams in public or third sector and professionals who are currently dealing with the COVID-19 epidemic.We are currently experiencing the second wave of an unprecedented global pandemic-the COVID-19 crisis, which is destroying established industries such as tourism and attributing to the death of millions of people worldwide. The authors believe that the pandemic is analogous to the ancient Roman tragedy of Pompeii when the citadel was buried under four to six meters (13 to 20 feet) of volcanic ash and pumice in the eruption of Mount Vesuvius in AD 79.This book is written for business owners, entrepreneurs, leadership, or management teams in public or third sector and professionals who are currently dealing with the COVID-19 epidemic. It offers tools and techniques located in the economics of innovation, other frameworks such as the Fraud Triangle, and the authors extensive experience including rigorous cash management, practical fraud prevention, and detection and advice on implementing and refining corporate governance structures. The book will also be of interest to postgraduate including MBA students and business researchers.The book concludes by summarizing the key theories that can be used to understand the impact of this Pompeii Event and pragmatic solutions to fight COVID-19. The authors argue that organizations rooted in foresight will survive and emerge as future trail blazers. An extensive appendix is also included which outlines the implications for financial reporting.

  • av Ronald Huefner
    390,-

    Presents the topic of revenue management from a managerial accounting and financial management perspective. This title includes finance and accounting executives and managers, CPAs and consultants, and MBA and EMBA students and faculty interested in managerial accounting and financial management.

  • av Alex Dripchak
    390,-

    100 Skills of the Successful Sales Professional prioritizes action-orientation and puts antiquated outlines out to pasture. The book is designed to not only curate the best expert teachings, but it also consolidates these teachings to maximize the value extracted from every page. If you're conscientious about making the biggest impact in your professional career by taking action to minimize the long learning (and earning) curve, then this is the playbook for you.

  • av Michael Marlin
    366,-

    This book explores the growth of the astrotourism, identifies star seeker trends, how the stars have shaped civilizations, and the budding space tourism industry.In the span of a single lifetime, light pollution from Artificial Light At Night (ALAN) has severed our connection with the stars that we've had since the dawn of time. With the nocturnal biosphere significantly altered, light's anthropogenic influence has compelled millions of people to seek out the last remaining dark skies.This book explores the growth of the astrotourism, identifies star seeker trends, how the stars have shaped civilizations, and the budding space tourism industry. Learn ways to develop a destination, find customers, and our relationship with the night sky. Meteor storms, eclipses, auroras, and other celestial phenomena have lured travelers for years and here the author expands the field of astrotourism with the inclusion of astronomical clocks, megaliths, and sundials, which track the movement of the stars.

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