Böcker utgivna av Ideapress Publishing

A greyhound catching the mechanical lure—what would he actually do with it?  Has he given this any thought?Bostrom’s previous book, Superintelligence: Paths, Dangers, Strategies changed the global conversation on AI and became a New York Times bestseller.  It focused on what might happen if AI development goes wrong.  But what if things go right?Suppose that we develop superintelligence safely, govern it well, and make good use of the cornucopian wealth and near magical technological powers that this technology can unlock.  If this transition to the machine intelligence era goes well, human labor becomes obsolete.  We would thus enter a condition of "post-instrumentality", in which our efforts are not needed for any practical purpose.  Furthermore, at technological maturity, human nature becomes entirely malleable.Here we confront a challenge that is not technological but philosophical and spiritual.  In such a solved world, what is the point of human existence?  What gives meaning to life?  What do we do all day?Deep Utopia shines new light on these old questions, and gives us glimpses of a different kind of existence, which might be ours in the future.

Readers will learn to understand the story behind the data and how to influence the people with a DataStory.

Beyond Diversity is a book about how to create a more inclusive world. Rather than taking a memoir style approach, this book was inspired by the groundbreaking Beyond Diversity Summit that featured more than 200 speakers participating in over 50 panels on topics as wide ranging as diverse film casting, neurodiverse workplaces and how entrepreneurs of color can get funding. These sessions were condensed into 12 powerful themes that are all featured in this book along with very prescriptive suggestions for what we all can do to create a world where there is more equality for everyone.Short actionable chapters with key takeaways and robust online resources for educators and trainers. Story-driven approach to diversity topics that makes them approachable and avoids accusing the reader of being a racist. Highly visual layout and design for the book, with more than 100 featured voices in pull quotes and contributed stories. All content in the book is augmented by more than 50 hours of FREE on-demand video content already viewed more than 100,000 times. Two co-authors are both highly successful speakers and podcasters with more than 1 million readers or subscribers combined. Unique multiple author perspectives through not only our two co-authors but also six additional featured contributors (as listed on the cover). Cover design features commissioned mosaic artwork from award-winning artist Zharia Shinn.

Video can help you close the deal in a virtual world and this book from award winning marketer and author Marcus Sheridan will show you how. With practical advice and step by step instructions, this is the ultimate guide to selling over video - no matter how much you hate watching yourself on the screen. More than ever before, buyers and consumers are demanding for more video. Just "reading" about a product, service, or company will no longer do the trick. Today, they must "see" it. Notwithstanding this increased demand for video, most businesses and organizations have struggled to quickly adapt. In fact, many have no idea as to how or where to get started. For this purpose, The Visual Sale was written. Finally, businesses and organizations have a clear guide that will literally show them, in simple, clear, and actionable terms, exactly how they can build a culture of video and start "showing it" moving forward, ultimately leading to a dramatic improvement to their sales numbers, marketing strategy, and overall customer experience.

Instant Bestseller on Amazon in Marketing and Sales! FACT: Less than ONE percent of all leads become customers. As a business, how can you break that trend and achieve client fidelity? In this book we reveal the secrets behind the framework that will sell and retain your customers. Did you know that less than one percent of all leads become customers? It is a true and shocking stat, but there is a way to stop the waste and flip this around. In this highly anticipated book, we reveal the secrets behind our signature TEAM - Target, Engage, Activate, and Measure - framework to transform your approach to market, increase sales, and retain your ideal customers. Account-Based Marketing (ABM) is the new B2B. It's time to challenge the status quo of B2B Marketing and Sales, and transition to what the business arena already expects as the updated B2B model. A transformation like this can only happen through an account-based approach that unites marketing, sales, and customer success teams (go-to-market teams) as #OneTeam. In summary, the TEAM framework coupled with the account-based approach enables your company to focus on the target accounts, engage them in a meaningful way, activate the sales team with top tier accounts proactively, and finally measure success based on business outcomes over vanity metrics. It's time to take the lead and transition your business to ABM. The process is simple when you have the right book - ABM is B2B. What are you waiting for?

"A concise illustrated guide to innovative thinking in a noisy world."Shift Your Perspective. Be More Non-Obvious.Obvious thinking holds us all back. It traps us in a routine, unable to imagine other perspectives or create truly original ideas. What does it take to think bigger, have more empathy and transform your best ideas into reality?In Non-Obvious Thinking, bestselling futurist Rohit Bhargava and pioneering venture capitalist, Ben duPont come together to offer a concise four step method anyone can use to improve their mental flexibility and learn to see what others miss.What can the world's most dangerous playground teach us about the power of embracing radical curiosity? Why does the quirky science of enigmatology offer a perfect formula for discovering the hidden side of anything? How can a 7 minute meetup reinvent the way you build your network and connect with others?From the termite mounds of Zimbabwe to an undiscovered Australian island that seemingly disappeared overnight, this book blends fascinating stories with highly actionable daily lessons to help you shift the way you think.For the past decade, Rohit Bhargava has been publishing his #1 WSJ bestselling "non-obvious" trend book series accurately spotlighting dozens of trends in culture, business, and society. During that time, venture capitalist Ben duPont was hosting a signature annual "non-obvious" dinner bringing together an unusual mix of U.S. Senators, CEOs, and Nobel Prize laureates alongside entrepreneurs, musicians, and students for a unique gathering to share audacious ideas.Now for the first time ever, this unique duo is bringing their worlds together to offer a step-by-step guide to how non-obvious ideas really take shape--and how we all can have more of them.Learn how to: Create space for new ideas and thinking.Uncover insights by training your powers of observation.Hone your focus to isolate the details that matter most.Define a twist to make your thinking original and unique.These are the four components of the SIFT framework- a groundbreaking method designed to unlock your creative potential in four simple steps. Whether you're dreaming of entrepreneurial success, seeking creative inspiration, or simply aiming to break free from conventional thought, Non-Obvious Thinking is your key to unlocking the potential of your best ideas.Spanning just 200 illustrated pages and with an easy-to-read visual layout, this is not your typical intimidating big idea business book. It's a digestible guide to being more observant and curating inspiration from the world around you. Are you ready to step into a future where you can see what others miss so you can do what others don't?The world needs more non-obvious thinkers. This book is your guide to becoming one of them.

Society¿s current narrative of work/life balance is focusing on the wrong thing. It¿s not about benefit packages, flexible work hours or ping pong but rather changing the experience of work itself. As a leader, your number one priority should be to create a work environment where personal and professional growth are one in the same.

There's a problem with innovation inside of big companies. And it's not what you think. Corporations are better managed than ever, but they're less capable of delivering the breakthroughs that change our world for the better. Big companies are too often focused on efficiency instead of resiliency. They're optimized for safety and predictability, for maintenance of the status quo. Their focus on capital efficiency leads them to engage in an illusion of innovation: activity that feels like innovation but leads to value destruction, not progress. This book explains why meaningful innovation naturally emerges from deliberate inefficiency and how large corporations can harness the power of small teams-startups-to drive radical change through systematic experimentation. The Illusion of Innovation explores:What the Federal Witness Protection Program reveals about the power of individualsHow the Amazon river basin relies on random evolution to build resiliencyHow the NBA's shift to the three-point rule demonstrates the importance of thoughtful experimentsHow one-thousand-year-old businesses survive crisesWe need scaled corporations to recover their problem-solving capacity. This means questioning decades of embedded assumptions about why corporations exist and finding ways to run faster, cheaper, and weirder experiments. It's time to build again.

Life is a series of choices. And sometimes, those choiceslead to consequences of life-changing proportions. For Jeffrey Abramowitz,choices and consequences led to a five-year sentence in a cinder-block buildingcalled Justice. Tracing his journey that took an unexpected detour, Abramowitzgives readers an unfiltered glimpse into the realities of life in a US federalprison-the struggle to adapt, survive, and most importantly, find purposedespite deep regret and pain. This search for purpose led him to theintersection of justice, education, and workforce development and forced him toevaluate just how effective (or ineffective) the systems for reentry are. Shedding the visible shackles worn inside prison, Abramowitz faced theinvisible but tangible shackles of reintegrating into society as a convictedfelon-a challenge that fuels the ever-revolving doors of US prisons. A Matterof Time is a call for educators, criminal justice administrators, returningcitizens, legislators, and employers to recognize the innate humansusceptibility to make poor choices-and the immense capacity to learn fromthose mistakes. Having dedicated his life to empowering those within thejustice system, Abramowitz shares his path from pain and remorse to creating alife of meaning and happiness.

While most people think being naive is a bad thing (especially in business), an intentional, chosen naivete leads to better business and a more fulfilled life. Through reading Dare to Be Naive, you'll learn how to generate two types of ROI - a positive Return on Investment and profound Ripples of Impact.

Awkwardness isnâEUR(TM)t a weakness to fix - itâEUR(TM)s your greatest asset for professional and personal growth. In a time of blurred realities and filtered faces, embracing your awkwardness may seem counterintuitive. As 2x TEDx Speaker and Executive Coach Henna Pryor shows, relishing your âEURœGood AwkwardâEUR? is essential to becoming more bold, boosting your confidence, and taking the necessary professional risks at work that help you be braver and meet your true potential. In this book, Pryor taps her signature playful and lighthearted writing style to share stories, science-based tools, and simple action steps to guide you to:Pinpoint the exact reason itâEUR(TM)s been difficult to take risks - and how to move past itLearn how to use the concepts of deliberate discomfort and strategic micro stressors to strengthen mental muscleCreate your own personalized plan to be braver in the moments when it countsIf your biggest goals have felt elusive or youâEUR(TM)re eager to find a fresh edge in the crowded marketplace, Good Awkward can teach you how to create a new outlook on moments that once caused embarrassment or cringe and use them as a force for good, so you can become the bravest you.

Change keeps accelerating. Half of key business decision-makers say constant, disruptive change is now a major challenge. Dizzy from a kaleidoscope of fashionable strategies, from digital transformation to hybrid work to disruptive innovation, leaders need a new approach. It's time to embrace a holistic approach to change ‿ to re-architect your business to be fully responsive. A responsive organization, faced with change, doesn't just withstand or flex ‿ it embraces change and continuously exploits it for competitive advantage. The responsive organization stands on three pillars. First, a customer-centric mindset. Gather data relentlessly; spread insights across the organization. Second, operational excellence. Redesign processes for both efficiency and flexibility, with change in mind. Third, enterprise agility. Evolve continuously to deliver more value to customers. You'll learn from groundbreaking organizations that embraced these qualities. Like the credit union where cross-functional teams identified and then eliminated a key customer pain point: blocking questionable charges on debit cards. As it transformed processes and flexed systems, customer satisfaction spiked and service calls dropped by half. Read how a massive health services company reengineered its scheduling systems to boost efficiency ‿ and responded in scant weeks to the challenge of COVID-19. Or the huge tech company division that embraced agility and streamlined product and marketing decisions even as it doubled in size. Four practical steps, iterated over and over, advance the responsive transformation. 1. Start with a vision that enables coordinated action. 2. Add systems thinking for a holistic perspective on change. 3. Empower teams to make decisions quickly and effectively. 4. Embrace feedback loops that enable rapid course corrections. The most responsive 15% of companies consistently deliver better business results, from sales growth to share price. Responsiveness changes everything. We'll show you how to embrace it and turn change into your biggest competitive advantage.

Leaders often say they need more accountability in their organizations. The challenge is how to develop accountability at scale while simultaneously addressing the many needs of your workforce ‿ especially in a VUCA world of rollercoaster markets, talent wars, and new norms about where and how people work.  In The Accountability Paradox, workplace culture expert Cheryl Fields Tyler demonstrates that cultivating Deep Trust and High Expectations is the key to sustainably unleash potential, agility, and business results ‿ in a way that is intrinsically motivating and deeply fulfilling for its people. In this must-read book for any CEO, senior leader, people manager, or aspiring leader striving to build, strengthen and sustain a high-performing organization, you will learn:What we mean by the Deep Trust and High Expectationsâ¿¢ approach and why it‿s so important to have both “deep trustâ€? and “high expectationsâ€? working togetherWhat it takes to build a Deep Trust and High Expectations culture, including how to:Ensure you have a truly unifying purpose and actionable values for your organizationAssess your current culture and define what you need to changeEnsure your desired culture aims are woven throughout the employee experienceEquip leaders and managers to build an inclusive culture that unleashes the potential of your business and your peopleFilled with practical recommendations and “show-me-howâ€? examples, The Accountability Paradox reveals how to build a Deep Trust and High Expectations culture that will foster authentic accountability and intrinsic motivation at every level of the organization, simultaneously strengthening employee engagement and business performance.Â

In her ground-breaking new book, The Power of Conscious Connection, esteemed leader and author Talia Fox sets out to change the way we perceive leadership and life. Drawing from her personal journey as a Black female leader, she provides powerful insights and stirring stories that expose the potent impact of leading with conscious connection.It’s more than just a book; it’s a movement that encourages the reader to be more present, more engaged, and more attuned to the intricacies of our interconnected world. Fox crafts a passionate plea for us to reimagine our roles, not just as leaders, but as global citizens, capable of inspiring and influencing change through conscious connection. Harnessing the power of her signature model, the LOVE (Listen, Observe, Value, Engage) system, she illuminates the profound impact of these four habits. Each page of this book will stir you to the core, awaken your senses, and challenge you to commit to a new way of living and leading. It’s about feeling more alive, more connected, more fulfilled. It’s about inspiring you to play your part in co-creating a world that truly matters—a world that we all would love to live in. The Power of Conscious Connection is more than a leadership guide—it’s a blueprint for a more conscious, compassionate, and connected world. This book is a call to action. It’s a call to connect . . . consciously. Join the movement, change the narrative, and let’s create a world that values conscious connection.

Are you looking to enhance your mentorship skills and make a lasting impact on the entrepreneurial world? Renowned entrepreneur and investor Brad Feld shares his decades of experience and expertise in developing and refining the art of mentorship through the philosophy of GiveFirst.The GiveFirst philosophy encourages individuals to give their time, resources, and expertise to others without expectation of immediate return. It goes beyond the "Pay it Forward" mentality, showing you how to adopt a continuous, optimistic, and empathetic mindset in your professional life. It reinforces positive feedback loops that impact not only individuals but also entire communities. In this book you'll discover how GiveFirst can help you create a vibrant startup community by breaking free from a transactional mindset and becoming an extraordinary mentor.Whether you are just starting your professional journey or well into it, GiveFirst is a must-read for anyone looking to develop their mentorship skills and build meaningful connections. With practical tips, real-life examples, and insightful reflections, this book will guide you through the journey of becoming an extraordinary mentor who can inspire, challenge, and empower. Get ready to transform yourself and those around you.

Let’s face it. Most events are boring. But they don’t have to be. This highly actionable, fast-reading guide is chock-full of unconventional, un-borifying tools, ideas and strategies to help you design more captivating and unmissable events for less money and in less time.Whether a veteran, newbie or “accidental” event planner, you’ll learn fresh strategies to smartly select speakers, manage logistics, set a content road map, as well as plan and execute rave-worthy events of all types. Inspired by decades of delivering everything from large-scale corporate events to multiple TEDx gatherings, this fun, practical book will transform how you plan your next event—no matter how large or small.“Any event can become irresistibly engaging. This book will show you how.”—SALLY HOGSHEAD, New York Times bestselling author and CEO of How to Fascinate®“...Fun, creative and pragmatic insights on the why and how of strategic event design...”—LORIE THOMAS, Certified Meeting Professional, Certified Meeting Manager, Executive at SHWorldwide Events in Seattle, WA“The tips and tools in this guide will make any event more impactful and engaging.”—BRIGETTE GROSS, Corporate Events ManagerA sampling of what you’ll learn in this guide…Why are some events memorable while others are forgotten immediately?How can you conquer distraction and truly engage participants?What does it really take to uncover the most inspiring speakers, negotiate their participation and create a memorable event?What do TED Talks teach us about events?How can your events be more innovative?How can you handle logistics like a pro—and manage unrealistic timelines, implausible goals and results-hungry stakeholders?What if attendees remember nothing? It’s highly probable unless you do something different.How can you “think outside the slide”?BONUS: This guide also gives readers quick and easy access to robust online resources, including a reusable Content Map, videos and planning templates that streamline and simplify event planning.

An all new updated 2021 edition of the popular original guide to working from home and adjusting to virtual work featuring the best tips and advice from more than 50 top experts. Most books on remote work repeat the same tired advice about being productive while wearing sweatpants. The advice in this book is different. Award winning author Rohit Bhargava reveals the secrets of remote work by curating advice from the experts.In this book, you''ll learn:Why trying to recreate a "home studio" for presentations is overrated.How you can build powerful relationships with people you''ve never met.The seven rules of virtual meetings that everyone should know.How to look and sound amazing on video, without spending a fortune.Most guides to virtual work pretend like it is better than being face-to-face. It usually isn''t. But in today''s business world, there are many reasons you need to work remotely or do virtual meetings, from taking parental leave to navigating a global health pandemic.In this short guide featuring a compilation of the best advice and insights from more than 50 experts from dozens of industries, you will learn the keys to being effective from afar. Whether you need to deliver a presentation to a virtual audience or collaborate with a global team, this handy guide will help you be more productive when you can''t be there in person.This is not a book that will convince you that you need to work remotely every day or that you should go to a Caribbean island and become a digital nomad. It''s a guide for anyone forced to work remotely, stuck on too many Zoom calls, and looking for quick actionable advice on how to shift the way they work to get more done every day.

"Probst's combination of agile writing and insightful observations makes most other books on modern branding look both overly circumspect and woefully incomplete ... A fascinating-and surprisingly fun-wide-angle look at advertising." - Kirkus Reviews (starred review)Brandscan no longer force-feed us a plethora of products we don't need. To succeed,brands must transform us and the world we live in. Assemblageguides you through the art and science of creating transformative brands bycombining personal, social, and cultural components. Assemblage willshow you Whyperception is the truth and how to shape people's perceptions Whywe relate to antiheroes, villains, and saviors Howbrands can reassure consumers about their past, present, and future Howto leverage data and insights to deliver a personalized, human-centric consumer experience Howbrands can make a positive impact on people, society, and the economyAssemblage issupported by in-depth research in consumer psychology, extensive consumerinsights, interviews with industry-leading marketers, and case studies oftransformative brands, big and small.

"In this leadership book, renowned industry analyst Josh Bersin introduces a new way to think about organizational design, employee engagement, and employee development. Distilled from decades of research and management theory into seven practical yet profound management principles, Bersin outlines how business leaders can create enduring companies that thrive with improved customer satisfaction, employee retention, and business agility." --provided by publisher.

In business, change is a constant. All successful companies are making changes all of the time. And change agents are the people who develop, socialize, and lead such initiatives. They are the sine qua non of the transformation process. It is hard work for bright boys and girls.Corporate Goad: Case Studies in Transformational Change is designed to challenge and inspire the change agents of today. Kurt Krauss presents six indispensable coaching points and six key performance leverage areas, and brings them to life through thirty case studies of memorable assignments that he led over his long and successful management consulting career.Mr. Krauss draws the case studies from his work with companies and institutions such as Marriott Corporation, Target Stores, Johns Hopkins Hospital, Norwegian Caribbean Cruise Lines, and General Motors.This book is a must-read for all current and potential agents of change: executives, managers, project leaders, management consultants, business school students, and anyone else who is interested in the change management process.

Why do so many small business owners pay for expensive advice, agree to take action... and then never follow through? Change Masters exposes the true reasons for this inaction and reveals how any business owner can do better.Over the past 20 years of working with thousands of small business owners, expert Barry Moltzhas just about seen it all. Typically, his client's company is stuck with a problem such as stagnant business growth or shrinking revenue. The story is always the same. Moltzis hired, the situation is analyzed, a strategy is agreed upon. And then almost nothing happens.This book is inspired by this all-too common scenario. Most small business owners can implement a few easy steps, but what does it take to make the critical or difficult ones that could make a difference? This book was written to answer that question.

How do you pack a small suitcase to optimize your luggage and still be ready for any occasion?What are the insider secrets of the travel industry that only elite business travelers know?How can you keep strong relationships with friends and family no matter how often you travel?Life on the road can be glamorous, fulfilling, lonely and hectic all at once. Professionals who spend their careers on the road routinely create their own lifehacks to survive. What if you could sit down for a coffee with them all at once and get their best advice? That, of course, would be impossible ... but this book is the next best thing.As a professional speaker, consultant and longtime road warrior since his early 20s, Rohit Bhargava has logged nearly two million miles traveling to over 50 countries for work. In this book, he takes everything he has learned and combines it with the most useful tips from dozens of fellow travelers to create the ultimate guide to traveling for work. Whether you are currently a frequent business traveler or getting ready to take your first business trip, the advice in this book will help to conquer your next journey (and every one after that!) like seasoned road warrior.

ALL-NEW SECOND EDITION COMING APRIL 2021! WRITTEN DURING THE COVID-19 PANDEMIC WITH ALL-NEW INSIGHTS.FEATURING CONTRIBUTIONS FROM OVER 50 TOP EXPERTS. Why do virtual meetings usually suck and how can you make yours better?What are the five secrets to delivering a compelling virtual presentation?How can you collaborate with people you have never met in real life?Most guides to virtual work pretend like it is better than being face to face. It usually isn’t. But in today’s business world, there are many reasons you may need to work remotely or do virtual meetings, from taking parental leave to navigating a global health pandemic. In this short guide featuring a compilation of the best advice and insights from more than 50 experts from all industries, you will learn the keys to being effective from afar. Whether you need to deliver a presentation to a virtual audience or collaborate with a global team, this handy guide will help you be more productive when you can't be there in person.

Wall Street Journal Best Seller Finalist: The AMA Leonard L. Berry Book Prize Winner: The Eric Hoffer Book Award (Business) Winner: INDIE Gold Medal Book Award (Business)How are a men's grooming brand and frustrated "stuck-at-work" dads leading a revolution in masculinity post #MeToo?What can the decline of a global lingerie brand and corporate hackathons teach us about how fear can stifle innovation?How does hiring "neuro-diverse" workers and creating empathetic shampoo bottles signal a dramatic shift toward compassion in the workplace?For the past 9 years, marketing expert and Georgetown University Professor Rohit Bhargava has curated his best-selling list of non-obvious trends by asking the questions that most trend predictors miss.In this all-new ninth edition, discover what more than a million readers already have: how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world.In total, the Non-Obvious 2019 edition features 15 all-new trends across 5 categories including Culture; Consumer Behavior, Marketing; Social Media, Media & Education, Technology; Design plus Economics; Entrepreneurship. The book also features a detailed section with a review and rating for more than 115 previously predicted trends, with longevity ratings for each.As with the original version, this new edition of Non-Obvious also delves into the curation process the author has used for years to build his Trend Reports and takes readers behind the scenes of trend curation (much to the delight of past readers who have been asking about this for years), and show them the methodology they can use to predict the future for themselves.