Böcker utgivna av Kogan Page Ltd

Create a powerful sales pitch with your CV, using invaluable advice and hundreds of sample CVs to open the door to job offers and interviews.

Get the best out of the people in your organization by understanding and implementing the principles of effective performance management with this book.

A guide to developing an effective, efficient coaching culture in your organization. It demonstrates how to empower your workforce to achieve higher performance and greater business results. Specifically tailored to practitioner needs, it offers an overview of coaching practice and aligns it with organizational and HR strategy and objectives.

Use social learning to improve understanding, knowledge retention and skills application in your workplace.

Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.

Serves as your indispensable guide to dealing with and understanding physical and mental health problems at work in the UK.

Adopt new supply chain practices and ways of thinking with this thoroughly researched cross-industry manual for collaboration.

Learn how market-leading companies such as Google, Cisco and Salesforce, have revolutionized their sales and marketing functions through sales enablement, and harness their experience to accelerate your own company's growth

Understand the concept of 'Smarketing' - the merging of sales and marketing departments to break down organizational silos - to achieve stronger, more streamlined business growth.

Ally humans with technology to develop an agile, future-proof and superpowered workforce.

Create intrinsic engagement in the research sphere through gamification; exploit existing and emerging technologies, and glean better-quality, untapped data that cannot be obtained through traditional surveying methods.

Supercharge your workforce with this practical guide to designing a performance management process that motivates, engages and empowers staff.

Understand the interrelationship between culture, conduct and ethics with this Chartered Banker Institute endorsed book.

Support your studies with this Chartered Banker Institute endorsed textbook for the Institute's professional qualifications on analyzing customer creditworthiness.

Develop value propositions and understand why having them will increase a company's profit with this concise, highly-practical guide.

Learn how to make the most of flexible and independent working opportunities and develop a purposeful and thriving career in the new gig economy.

Examine luxury branding on a global scale, with more than fifty cutting edge contributions from the foremost thought leaders in luxury management and marketing.

Understand the role of packaging along the supply chain and how its effective management can improve the performance of your company and minimise your costs.

Lead your procurement team to success and deliver sustainable competitive advantage with practical best practice examples from different sectors delivered by leading industry experts.

Perfect your written approach to potential employers, covering everything from online applications, speculative letters, networking and even acceptance and rejection letters.

Improve your B2B marketing strategy through a highly practical and unique methodology, and debunk many of the myths blighting the B2B landscape.

Experiential marketing is an interactive two-way marketing communications tool, which aims to bring brands to life and communicate complex brand messages through interactive sensory experiences that should excite and engage the customer.

Draw on a holistic overview of the value of design management, and enable yourself to employ it effectively across a range of creative industries.

Get the best from your clients with the latest thinking from international experts on the most effective techniques for coaching leaders.

Take an alternative path to organizational success with neuroscience insights into why using power, threats and scare tactics is a huge corporate mistake.

Market a business by creating and sharing valuable content which gets the message across in the right way to attract more clients and customers.

Understand, with contributions from leading experts in the field, the importance of managing the supply chain outside of the immediate construction site.

Understand the eco-impacts of logistics and learn how to handle them effectively by achieving sustainable balance between economic, environmental, and social objectives.