Böcker utgivna av Springer

The link between modern lifestyles and increasing levels of chronic heart disease, obesity, stress and poor mental health is a concern across the world.

How do companies achieve the transformation into an agile, innovative, digital business and work environment? This question concerns not only IT managers but also strategic players, the enterprise architects. They must bridge the gap between strategic planning and dealing with increasing speed and growing uncertainty. Holistic enterprise development in the digital future means developing digital ecosystems and complex IT landscapes. This book presents methods and concepts from the agile world, semiotics, and neuropsychology that can help enterprise architects in their practical everyday work. Starting from a positive view of humanity, it is possible to harness the potential of individuals and teams for digital transformation with fundamental knowledge. The book is primarily aimed at IT managers, enterprise architects, and managers involved in large-scale software development processes.Many practical examples illustrate the theoretically presented connections and provide broader access to enterprise architecture management.

This book brings clarity to the new, often still opaque world of the Metaverse. It concisely shows how the business areas of sales and marketing can specifically unleash their potential within it. Develop a fundamental understanding of the key terms and tools of the Metaverse with this book, and learn how Augmented Reality (AR) and Virtual Reality (VR) can shape the future of your business ¿ and how you can optimally present and sell yourself in virtual worlds. With numerous use cases, strategies, and best practices, you will be well-equipped to help shape the Metaverse of tomorrow today.

This book analyzes the intricate relationship between football fans and clubs, presenting new approaches for those in charge to actively involve fans in club management¿a complex task often fraught with emotional tension. Fan communities are spaces for integration and identity formation, but also for exclusion and demarcation. Moreover, the author highlights the resistance of active soccer fan scene towards increasing commercialization of their sport and their skeptical view of powerful institutions. This book therefore emphasizes that the goal of club management should be to develop fans from stakeholders to stakeowners, so that they can take on responsibility as equal participants in club affairs. The author, Edeltraud Hanappi-Egger, introduces the fundamentals of the "fan" phenomenon and outlines paths towards greater transparency and integrity, as well as productive dialogue between clubs and fan communities.This book is targeted at academics, sports managers, and soccer enthusiasts interested in the intersection of fan culture, club management, and the socio-political dimensions of sports.

In a VUCA world, which is becoming increasingly volatile, uncertain, and complex, companies, organizations, and states must respond promptly and adequately to the respective situations. Making decisions based on past experiences is less successful in these times than having an accurate understanding of current conditions. The importance of empirical sciences, continuous environmental observation, timely analysis of causal relationships, and deriving new insights from them is increasing. From this, it can be deduced which measures are likely to achieve one's goals with predictable probability, such as which price for an offer generates the desired demand or which marketing measure reaches the desired target group.Where classical statistics were once used for calculations and predictions, today free (open source) tools like R allow data in various formats and from any number of sources to be read in, processed, and analyzed using methods of Artificial Intelligence and Machine Learning. The results can then be perfectly visualized so that decision-makers can benefit quickly and effectively.The age of Data Science has arrived. Digitalization is more than a buzzword or a promise; it is actionable and usable for everyone.This book teaches you, based on the latest version of R at the time of publication, how to use Artificial Intelligence and Machine Learning in Industry 4.0.

The standard economic theory, despite its many advantages, has a significant weakness: it is only of limited applicability to the economic reality of practice. Therefore, the book presents a new economic theory that is completely oriented towards the reality of economic practice. In this new theory, human beings are not just actors but constitute the central element from which the theory and everything else derive: work, production, consumption, demand, supply, exchange, trade, markets, stock exchanges, money, state economics, and global economics with all their complexities. Unlike the standard model, the new theory employs a holistic approach in its methodology. With this new and differentiated economic perspective and mindset, the new theory is capable of initiating a paradigm shift in the discipline of economics.

Economics still adheres entirely unreflectively to a mechanistic worldview and machine thinking. Epistemologically, it thus remains in the 19th century, and its assumptions and theories, methods, and models therefore stand in stark contradiction to the findings of all other social and natural sciences as well as a multitude of empirical facts.Through a discourse-analytical examination of sixteen basic concepts in economics, based on twelve standard economics textbooks, their ideahistorical origin and use are worked out and compared and related to the current state of knowledge of other disciplines. This reveals the structural, methodological, and content errors of economics in a clear manner.Especially for critical students, who have long been demanding an economics that is in line with the current state of research and faces the challenges of the 21st century, this opens up the possibility of a new approach to economics.The Content Discourse-analytical examination of fundamental assumptions and concepts of economics from "labor" to "wealth" Structural, methodological, and content critique of economic thinking from an epistemological perspective Critical examination of the use of empirical and statistical data, the method of gaining knowledge, and the model thinking in economics

This practical handbook provides a well-founded insight into the complex preparatory work for the realisation of eLearning projects. The book describes how project managers and media authors work as a team to create a script for eLearning that fulfils learning psychology criteria and current multimedia didactics. Tools for designing and writing scripts are presented and evaluated so that a needs-based selection is possible. The third edition has been revised and updated throughout. A new chapter on "Mobile Learning" shows the latest developments. The draft of instructional videos and the possibilities of the social web are explained in detail.Enriched with valuable tips for work organisation and an outline of the media author's job description, the handbook is aimed at project managers and specialists in companies, further education institutions and multimedia agencies as well as media authors and those who want to become one. Numerous checklists facilitate daily work, e.g. for checking a finished script - a quality assurance measure that helps save time and money. Written directly for everyday professional use, the book uses practical methods and work aids as well as tips and tricks to show how a strong draft and a carefully prepared script make a decisive contribution to the successful production of eLearning applications.

Why do you lean in a bend? Why does a sprinter slow down before the finish line? Why do golf balls have dimples? Why do you swim better slightly underwater? Why, on a bike, the faster you go, the more stable you are? Why shouldn¿t you rely on doping tests too much? Is there a law of evolution of records?These are some of the 40 questions that Amandine Aftalion answers in this book using simple physics and mathematics, and some humor. Not only will it allow you to improve yourself in sports, but it will also but it will also give way to understanding how champions do.An easy book to read and the must to have if you are a sports addict or if you watch sports on TV and ask yourself ¿why?¿.Amandine Aftalion is a French mathematician. She is a CNRS senior scientist and graduated from École normale supérieure in Paris. She has given talks all over the world, as a specialist of models coming from low temperature physics. She has written a book on vortices in Bose¿Einstein condensates. More recently, she has used energy minimization to study an optimal control problem coming from human energy: optimizing running. She has written papers on sports aimed at coaches. Part of her latest results have inspired the first chapter of this book. She is the producer and director of a French YouTube channel for the popularization of mathematics, Videodimath, elected as one of the 5 best French YouTube channels for popular mathematics.

Based on thoroughly researched texts and rare photographies this book describes the actual developments of international shipping and all the facets connected to overseas good flows.

This contributed volume presents the latest research on additive manufacturing (AM) or 3D printing, one of the key techniques of novel medical devices, which can process complicated or customized structures to match the properties of human tissues. AM allows for the fabrication of devices with optimal architectures, complicated morphologies, surface integrity, and regulated porosity and chemical composition. Various AM methods can now consistently fabricate dense products for a variety of materials, comprising steels, titanium alloys, Co-Cr alloys, metal-based composites, and nanocomposites. This book elucidates the chronology of various techniques that are categorized under additive manufacturing. Moreover, the futuristic techniques or advancements in this area are also described. The available literature focuses on the microstructure and various properties of 3D-printed alloys. However, the research on the wear characteristics, corrosion resistance, and biocompatibility of 3D-printedtechnology for biomedical applications is limited. This book comprises the helicopter view of different surface analysis trends of additive manufactured alloys. The book can be a valuable reference for beginners, researchers, and professionals interested in bioimplant manufacturing and allied fields.