Alice in strategy land

Falling down the corporate rabbit hole can be good for your career.In todayΓÇÖs rapidly changing business world itΓÇÖs difficult to know how to compete. How do we innovate; what strategies should we pursue in order to stand out from our rivals; just how can one keep up ΓÇô let alone get ahead ΓÇô in this maddeningly volatile environment? It turns out that the larger-than-life characters, arbitrary rules and nonsensical situations of Lewis CarrollΓÇÖs Alice in Wonderland and Through the Looking-Glass can help us navigate the new era of business.CarrollΓÇÖs books are a window onto todayΓÇÖs business world. They teach us that rules are invented by those in charge to suit a situation, that authority can be questioned and that white rabbits often wear waistcoats. If you regularly take part in meetings, the Mad HatterΓÇÖs tea party ΓÇô messy, seemingly eternal and completely pointless ΓÇô might seem all too familiar. In Alice in strategy land readers will discover:ΓÇó How to manage the unexpected, with the help of Alice, a flamingo and a hedgehog;ΓÇó Ways to speed up time, using the wisdom of the Hatter;ΓÇó How to avoid running so hard just to stand still, with the Red QueenΓÇÖs assistance;ΓÇó Why the White Knight can help them to focus on whatΓÇÖs important.Thinking outside the box is no longer sufficient. Alice in Strategy Land shows managers and managed alike how to turn CarrollΓÇÖs surreal imagination to their advantage.