Om Baby Boomer's Guide to Leveraging Social Media and E-Commerce in the Creator Economy
Baby boomers who have retired but want to reinvent themselves and create revenue are finding new ways to stay active and engaged. Nearly one in five people who remain working past age 65 are self-employed Boomers are deciding they'd rather start a new business at an age when their parents are retired and their grandparents hus are past their life expectancy.
They not only have to figure out how to make their money last, but they need to reinvent themselves in the second act of life.
Follow these few tips to let go of the old economy mindset and transition to the new economy.
Experts have been predicting a new economy for a few years now, and astute observers and analysts can already see that it is here. While several catalysts drive the acceleration, exponential technologies, the global debt bubble, changing demographics, and the recent pandemic are a select few.
Even those that are most change-resistant amongst us agree that the world will look very different by the time this decade ends. However, many folks are still in denial, succumbing to denial-led obsolescence. Several paradoxical changes in the new economy conflict with old-school thinking and need diametrically opposite approaches. The foundations for the new economy are built on the paradox, which makes it hard for old economy folks to transition out - unfortunately, many will not make it.
I encourage baby boomers to explore and engage with the gig/creator economy by promoting a product or service tailored to their needs and interests.
Baby boomers aged 57-75 who are interested in reinventing themselves and re-entering the workforce through the gig/creator economy. This is an easy to understand guide to help you navigate the new world.
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