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Channel Champions

- How Leading Companies Build New Strategies to Serve Customers

Om Channel Champions

Outlines the strategies of channel marketing and offers a framework for channel strategy development and management that readers can use in their own companies. The text argues that effective marketing and sales channel management is the most important competitive strategy for a company to develop.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780787950347
  • Format:
  • Inbunden
  • Sidor:
  • 256
  • Utgiven:
  • 10. september 1999
  • Mått:
  • 120x280x35 mm.
  • Vikt:
  • 635 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 18. december 2024

Beskrivning av Channel Champions

Outlines the strategies of channel marketing and offers a framework for channel strategy development and management that readers can use in their own companies. The text argues that effective marketing and sales channel management is the most important competitive strategy for a company to develop.

Användarnas betyg av Channel Champions



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