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  5. Emerging Research on Islamic Marketing and Tourism in the Global Economy

Emerging Research on Islamic Marketing and Tourism in the Global Economy

av Hatem El-Gohary, Riyad Eid

del av Research Essentials Collection-serien

Emerging Research on Islamic Marketing and Tourism in the Global Economy av Hatem El-Gohary
Om Emerging Research on Islamic Marketing and Tourism in the Global Economy

As the Middle East continues to grow as a force within the international marketplace, research into Islamic practices and culture is necessary to promote business success in the region. This title offers in-depth perspectives on the influence of Islam on consumer behavior, the travel industry, product development, and the promotion of goods and services.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781466662728
  • Format:
  • Inbunden
  • Sidor:
  • 358
  • Utgiven:
  • 31. juli 2014
  • Mått:
  • 264x178x23 mm.
  • Vikt:
  • 798 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 27. november 2024

Om Hatem El-Gohary

Se alla böcker av Hatem El-Gohary

Beskrivning av Emerging Research on Islamic Marketing and Tourism in the Global Economy

As the Middle East continues to grow as a force within the international marketplace, research into Islamic practices and culture is necessary to promote business success in the region. This title offers in-depth perspectives on the influence of Islam on consumer behavior, the travel industry, product development, and the promotion of goods and services.

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