Marknadens största urval
Snabb leverans

Entrepreneurship, Innovation, and Technology

- A Guide to Core Models and Tools

Om Entrepreneurship, Innovation, and Technology

The combination of entrepreneurship, innovation, and technology has become the source of disruptive business models that transform industries and markets. The integrative understanding of these three drivers of today's economy is fundamental to business. Entrepreneurship, Innovation, and Technology aims to connect core models and tools that are already created by well-known authors and scholars in order to deliver a unique guide for building successful business models through the adoption of new technologies and the use of effective innovation methods. The book goes through the entrepreneurial lifecycle, describing and applying core innovation models and tools such as the business model canvas, lean startup, design thinking, customer development, and open innovation, while taking into consideration disruptive technologies such as mobile internet, cloud computing, internet of things, and blockchain. Finally, the book describes and analyzes how successful cases have been applying those models and technologies. With the mix of an academic and practitioner team, this book aims to go against the grain by its positioning of entrepreneurship in the modern technology economy. This book will prove to be a vital text for any student, specialist, or practitioner looking to succeed in the field.

Visa mer
  • Språk:
  • Engelska
  • ISBN:
  • 9781032376684
  • Format:
  • Inbunden
  • Sidor:
  • 142
  • Utgiven:
  • 8. augusti 2023
  • Mått:
  • 140x216x10 mm.
  • Vikt:
  • 322 g.
  I lager
Leveranstid: 4-7 vardagar
Förväntad leverans: 6. december 2024
Förlängd ångerrätt till 31. januari 2025

Beskrivning av Entrepreneurship, Innovation, and Technology

The combination of entrepreneurship, innovation, and technology has become the source of disruptive business models that transform industries and markets. The integrative understanding of these three drivers of today's economy is fundamental to business.
Entrepreneurship, Innovation, and Technology aims to connect core models and tools that are already created by well-known authors and scholars in order to deliver a unique guide for building successful business models through the adoption of new technologies and the use of effective innovation methods. The book goes through the entrepreneurial lifecycle, describing and applying core innovation models and tools such as the business model canvas, lean startup, design thinking, customer development, and open innovation, while taking into consideration disruptive technologies such as mobile internet, cloud computing, internet of things, and blockchain. Finally, the book describes and analyzes how successful cases have been applying those models and technologies. With the mix of an academic and practitioner team, this book aims to go against the grain by its positioning of entrepreneurship in the modern technology economy.
This book will prove to be a vital text for any student, specialist, or practitioner looking to succeed in the field.

Användarnas betyg av Entrepreneurship, Innovation, and Technology



Gör som tusentals andra bokälskare

Prenumerera på vårt nyhetsbrev för att få fantastiska erbjudanden och inspiration för din nästa läsning.