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Essays by Distinguished Marketing Scholars of the Society for Marketing Advances

Om Essays by Distinguished Marketing Scholars of the Society for Marketing Advances

This volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the "Society for Marketing Advances Distinguished Marketing Scholar Award".

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  • Språk:
  • Engelska
  • ISBN:
  • 9780762308699
  • Format:
  • Inbunden
  • Sidor:
  • 236
  • Utgiven:
  • 14. augusti 2002
  • Mått:
  • 156x234x14 mm.
  • Vikt:
  • 509 g.
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Leveranstid: 2-4 veckor
Förväntad leverans: 10. december 2024

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This volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the "Society for Marketing Advances Distinguished Marketing Scholar Award".

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