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Essentials of Pricing Analytics

- Tools and Implementation with Excel

Om Essentials of Pricing Analytics

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780367363222
  • Format:
  • Inbunden
  • Sidor:
  • 280
  • Utgiven:
  • 30. november 2020
  • Mått:
  • 180x251x21 mm.
  • Vikt:
  • 734 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 4. april 2025

Beskrivning av Essentials of Pricing Analytics

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.

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