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Böcker av Adam Lindgreen

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  • av Adam Lindgreen
    506,-

    Managing Market Relationships explains what relationship marketing entails, how it is implemented, how it evolves, and how it is controlled. Building on research with colleagues, Adam Lindgreen argues that companies must add value - either through their products and services or through their relationships, networks, and interactions.

  • - Core Concepts, Antecedents, and Micro Foundations
    av Adam Lindgreen, Henk (Rotterdam School of Management Volberda & Frans (Rotterdam School of Management van den Bosch
    600 - 1 830,-

  • - A Relational Perspective on Responsible Business
    av Francois Maon, Christine Vallaster, Joelle Vanhamme, m.fl.
    800,-

  • - Spanning Theory and Practice
    av Bernhard Hirsch, Christine Vallaster, Adam Lindgreen & m.fl.
    846,-

    This book provides a comprehensive collection of cutting-edge theories and research that will further the development and advancement of measuring and controlling sustainable efforts in theory and managerial practice.

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