Böcker utgivna av Cengage Learning EMEA

Features a survey of the functional areas of business, including management, human resources, marketing, accounting, finance and investment. Brimming with real examples that address ethics and social responsibility, small business and entrepreneurship, and the increasing role of social media, this title provides an introduction to business.

A collection of contributions on the subject of marketing theory from area specialists. The text provides a number of summaries of aspects of marketing theory, which form the foundations on which the discipline and practice of marketing is based.

Written by NVQ assessors, this is one of a range of books designed to help candidates to attain Management NVQ standard. It focuses on the mandatory units at Level 3, explaining the NVQ process and encouraging candidates to collect evidence of the work they have done for their portfolios.

A guide to the new NVQ/SVQ barbering standards for various levels. It features step-by-steps and inspiring images from some of the industry's leading professionals.

A dissertation is often a crucial part of a Business and Management degree and can heavily influence the final mark. This book provides the necessary help, covering all the stages from the initial choice of subject through to the final writing.

Presents the English essentials for doing business in global marketplace. This title takes account of international contexts, countries and cultures and a business environment where English is often used as the language of communication between speakers of many nationalities.

Explains Business Law in an accessible way. This book covers business law syllabus requirements of many professional and examination bodies such as Chartered Institute of Management Accountants, the Association of Chartered Certified Accountants, the Institute of Chartered Secretaries and Administrators and the Institute of Personnel Development.

Helps learners' improve their Maths and English skills and help prepare for Level 1 and Level 2 Functional Skills exams. This title enables learners to improve their maths and English skills and real-life questions and scenarios are written with an automotive context to help learners find essential Maths and English theory understandable.

Helps learners' improve their Maths and English skills and help prepare for Level 1 and Level 2 Functional Skills exams. This title enables learners to improve their maths and English skills and real-life questions and scenarios are written with an automotive context to help learners find essential Maths and English theory understandable.

Providing an introduction to operations management, this book covers: definitions; product design; service design; classical processes such as Taylorism, batch and flow; and, various strategies, such as JIT, BPR; and inputs, including materials, human resource management, and customer service.

Helps learners to improve their Maths and English skills and prepare for Level 1 and Level 2 Functional Skills exams. In this title, the format enables learners to practice and improve their maths and English skills and the real-life questions, exercises and scenarios are written with a Catering and Hospitality context.

Helps learners to improve their Maths and English skills and prepare for Level 1 and Level 2 Functional Skills exams. In this title, the format enables learners to practice and improve their maths and English skills and real-life questions, exercises and scenarios are written with a beauty therapy context.

Helps learners to improve their Maths and English skills and prepare for Level 1 and Level 2 Functional Skills exams. In this title, the format enables learners to practice and improve their maths and English skills and real-life questions, exercises and scenarios are written with a Hairdressing context.

Offers trainee hairdressers and fulltime practitioners advice on ensuring their teaching is interesting, inspiring and motivational for hairdressing learners. This book motivates readers to question the teaching and learning techniques they use and offers constructive ways for the educator to improve quality of their teaching to students.

Vibration of Mechanical Systems uses a revolutionary approach to teaching the fascinating subject of vibration. Many, if not most, machinery failures have vibration as the root cause. It is hence imperative that mechanical, aerospace, naval, and structural engineers get a firm background in the theory and practice of vibrational analysis and design. This text is aimed at senior undergraduate and beginning graduate students. It uses ample design problems to illustrate vibrations concepts and theory. Most of the concepts are introduced by way of an example problem, which serves to motivate and arouse interest before the theory is presented. It imparts a clear understanding of vibration theory, its mathematics, and its relevance to engineering. Both students and practicing engineers will benefit enormously from well-integrated computer tools, simulations, and many practical examples included in this text.

Fundamentals of Electronic Engineering fulfills the requirements of a textbook on basic electronic engineering, a core course for undergraduate engineering students of all branches. The book deals with fundamental concepts and principles of the subject. Concepts and theories are properly explained and illustrated with examples in this book. Three complete chapters deal with the digital systems including microprocessors, microcomputers, minicomputers, and microcontrollers. The book includes a chapter on analogue, digital, and optical communication systems.

Suitable for students at secondary level, this title combines an approach to learning English with National Geographic images, DVD clips and articles. It helps you develop real-world language skills through age-appropriate resources.

Suitable for students at secondary level, this title combines an approach to learning English with National Geographic images, DVD clips and articles. It helps you develop real-world language skills through age-appropriate resources.

Suitable for students at secondary level, this title combines an approach to learning English with National Geographic images, DVD clips and articles. It helps you develop real-world language skills through age-appropriate resources.

Focuses on the methods of correctly documenting and comprehensively assessing evidence of prior learning at institutions, outside formal education or training or via previous careers which enables students to gain credits on an academic course of study. This title is fully in-line with the updated Nursing and Midwifery Councils standards.