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Improving Customer Satisfaction, Loyalty, and Profit

- An Integrated Measurement and Management System

av Michael D. (University of Michigan Business School) Johnson

del av J-B-UMBS Series-serien

Improving Customer Satisfaction, Loyalty, and Profit av Michael D. (University of Michigan Business School) Johnson Du sparar 17% jf.m. förlagspris Spara 17%
Om Improving Customer Satisfaction, Loyalty, and Profit

In this title the authors offer a five-stage process that links the key elements of customer satisfaction measurement with market strategy and product development for business success. It shows managers how to develop a good relationship with their customers.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780787953102
  • Format:
  • Inbunden
  • Sidor:
  • 240
  • Utgiven:
  • 17. oktober 2000
  • Mått:
  • 154x232x23 mm.
  • Vikt:
  • 540 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Om Michael D. (University of Michigan Business School) Johnson

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Beskrivning av Improving Customer Satisfaction, Loyalty, and Profit

In this title the authors offer a five-stage process that links the key elements of customer satisfaction measurement with market strategy and product development for business success. It shows managers how to develop a good relationship with their customers.

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