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Innovative Marketing Communications

Om Innovative Marketing Communications

Provides students and event managers with an insight into the strategic and innovative marketing of events of almost all scales and nature. This book presents them with an understanding of how to integrate the range of marketing tools and techniques to communicate and promote events.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780750663618
  • Format:
  • Häftad
  • Sidor:
  • 344
  • Utgiven:
  • 3. oktober 2005
  • Mått:
  • 188x242x22 mm.
  • Vikt:
  • 658 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 4. december 2024

Beskrivning av Innovative Marketing Communications

Provides students and event managers with an insight into the strategic and innovative marketing of events of almost all scales and nature. This book presents them with an understanding of how to integrate the range of marketing tools and techniques to communicate and promote events.

Användarnas betyg av Innovative Marketing Communications



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