Launch Your Career

Expert career coach Sean O'Keefe shows how students can get their dream job right out of college by building their own professional network from scratch.Students typically spend over 90 percent of their job search efforts applying to positions posted on online job boards, but the success rate of landing a job that way is only 3 to 5 percent. This means there is an enormous hidden job market. Based on research by Professor Sean O'Keefe and Professor Barry Posner, bestselling coauthor of The Leadership Challenge, Launch Your Career levels the playing field by teaching students how to build a network of professional contacts they can leverage for internships and jobs, just as O'Keefe did as an undergraduate with an average resume. The book includes the Career Launch Readiness Assessment, which helps students evaluate their status in five key areas: discernment. personal brand, personal/professional growth, networking, and job searching. Featuring first-person stories of students who have used O'Keefe's method to find jobs or internships at companies like LinkedIn, Tesla, Google, Wells Fargo, and General Motors, this book will become the go-to resource for students looking to find their dream jobs, as well as colleges looking to increase the ROI of their career counseling efforts.