Om Managing Organizational Change
If you have ever wondered how some companies have managed to survive for over 100 years, then Managing Organizational Change: A Practical Guide by Sorin Dumitrascu is the book for you. In this book, you will discover that the key to survival is not by doing the same thing over and over again, but by embracing change. The book provides a comprehensive overview of the fundamentals of organizational change, including the different types of change and methods for dealing with it. You will learn about the two broad categories of organizational change, evolutionary change and transformational change, and how to distinguish between strategic adjustments, strategic reorientations, and organizational transformations. You will also discover the different phases of change, as explained by the time-honored model developed by social psychologist Kurt Lewin. The book covers the various theoretical approaches for managing organizational change and practical applications for combining strategies for greater effect. As a leader, you will be required to manage or lead organizational change throughout your career. It's becoming more and more important to know how to effectively implement change and make your organization more readily changeable. Managing Organizational Change: A Practical Guide provides a strong foundation from which to craft your change strategies. Whether you are a seasoned professional or just starting out, this book is an invaluable resource for anyone interested in ensuring the success of their organization's future.
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