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Marketing and Football

av Michel (ISC School of Management Desbordes

del av Routledge Sports Marketing Series-serien

Marketing and Football av Michel (ISC School of Management Desbordes
Om Marketing and Football

Examines the study of football marketing in Europe and the development of a marketing dedicated to football, with the question of the European example being used worldwide. This book discusses and moves towards a marketing dedicated to football. Every chapter includes an interview with a practitioner of football marketing, for insider insight.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780750682046
  • Format:
  • Häftad
  • Sidor:
  • 544
  • Utgiven:
  • 9. oktober 2006
  • Mått:
  • 167x233x28 mm.
  • Vikt:
  • 884 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 11. mars 2025

Om Michel (ISC School of Management Desbordes

Se alla böcker av Michel (ISC School of Management Desbordes

Beskrivning av Marketing and Football

Examines the study of football marketing in Europe and the development of a marketing dedicated to football, with the question of the European example being used worldwide. This book discusses and moves towards a marketing dedicated to football. Every chapter includes an interview with a practitioner of football marketing, for insider insight.

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