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Marketing Higher and Further Education

- An Educator's Guide to Promoting Courses, Departments and Institutions

Om Marketing Higher and Further Education

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780749432942
  • Format:
  • Häftad
  • Sidor:
  • 153
  • Utgiven:
  • 1. december 2001
  • Mått:
  • 157x233x9 mm.
  • Vikt:
  • 232 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 9. december 2024

Beskrivning av Marketing Higher and Further Education

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.

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