Name: New Product Success Stories
Price: 440.00 SEK
Availability: InStock
Author: Robert J. Thomas
ISBN: 9780471013204

New Product Success Stories av Robert J. Thomas

Du sparar 14% jf.m. förlagspris Spara 14%

Inbunden
2-4 veckor
440,-

Om New Product Success Stories

What are the secrets behind such spectacular product successes as Slim-Fast, Cellular One, and Phillips CD? How did Snapple, MCI Friends and Family, MTV, and The Body Shop emerge from obscurity to become household names, seemingly overnight? This book takes you behind the scenes of 24 of the biggest product success stories of the past few years.

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Språk:
Engelska

ISBN:
9780471013204

Förlag:
John Wiley & Sons Inc

Format:
Inbunden

Sidor:
352

Utgiven:
30 Mars 1995

Mått:
237x160x28 mm.

Vikt:
720 g.

440,- + Frakt
~~512,-~~

Leveranstid: 2-4 veckor

Förväntad leverans: 29 Oktober 2024

Om Robert J. Thomas

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Beskrivning av New Product Success Stories

What are the secrets behind such spectacular product successes as Slim-Fast, Cellular One, and Phillips CD? How did Snapple, MCI Friends and Family, MTV, and The Body Shop emerge from obscurity to become household names, seemingly overnight? This book takes you behind the scenes of 24 of the biggest product success stories of the past few years.

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