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Pitch, Tweet, or Engage on the Street

- How to Practice Global Public Relations and Strategic Communication

Om Pitch, Tweet, or Engage on the Street

A modern guide for how to practice public relations and strategic communication around the globe, this book draws upon interviews with PR professionals in over 30 countries, as well as the author¿s own experience, to explain how to adapt strategies and messages for different countries and cultures.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780367188528
  • Format:
  • Häftad
  • Sidor:
  • 430
  • Utgiven:
  • 30. december 2020
  • Utgåva:
  • 2
  • Mått:
  • 228x151x32 mm.
  • Vikt:
  • 632 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Beskrivning av Pitch, Tweet, or Engage on the Street

A modern guide for how to practice public relations and strategic communication around the globe, this book draws upon interviews with PR professionals in over 30 countries, as well as the author¿s own experience, to explain how to adapt strategies and messages for different countries and cultures.

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