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PR Today

- The Authoritative Guide to Public Relations

Om PR Today

A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781137495686
  • Format:
  • Häftad
  • Sidor:
  • 320
  • Utgiven:
  • 3. november 2015
  • Utgåva:
  • 2
  • Mått:
  • 234x180x18 mm.
  • Vikt:
  • 616 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 11. december 2024

Beskrivning av PR Today

A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.

Användarnas betyg av PR Today



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