Record Label Marketing Strategies

Record Label Marketing Strategies: 25 Practical and Easy Marketing Strategies For Record Labels What People Are Saying..."As someone that's run a successful, artist-owned independent label for nearly a decade now, I can confirm that everything in this book is spot on. Scott makes the processes of releasing music easy to understand and puts them all in one place." - John Beeler, Asthmatic Kitty Records (Sufjan Stevens, Angelo De Augustine)
"Scott is acutely aware of how the independent music industry operates. He's a staunch supporter of the label community, and understands the importance of accessible resources and industry education for those who are venturing into this world for the very first time. If you're serious about starting a record label business, you've certainly picked up the right book." - Alyssa Mark, A2IM (American Association of Independent Music)
"When it comes to advice for running a record label and marketing yourself as an artist, if Scott Orr doesn't know it... then it's probably not worth knowing!" - Simon Peter Daley, Precision Record PressingHere's what this book will help you do...Identify your record label's uniqueness in a sea of other labels...
Deliver impressive results to your artists...
Increase your chances of getting your music on Spotify playlists...
Create a record label that truly helps artists...
Build a successful release plan from scratch...
Understand the truth about pitching to music blogs...
Create a simple, yet effective record label website...
Build a great reputation for your record label!...
Manage your social media when you have no time...
Overcome the imposter syndrome...

+ Bonus Resources including checklists, FAQs, Outside-the-Box Marketing Ideas, and more!