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Research in Business and Marketing (with SPSS and Excel Tutorials)

av Murray R. Millson
Research in Business and Marketing (with SPSS and Excel Tutorials) av Murray R. Millson
Om Research in Business and Marketing (with SPSS and Excel Tutorials)

Provides readers with an overview of the entire research process in an abbreviated and concise format. This text provides examples of quantitative analytical techniques based on SPSS and Excel to give readers the opportunity to execute research processes. It also gives readers the capability to analyse, gather, and interpret data to arrive at answers to research questions.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781609271213
  • Format:
  • Inbunden
  • Sidor:
  • 168
  • Utgiven:
  • 21. april 2011
  • Vikt:
  • 825 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 19. december 2024
Förlängd ångerrätt till 31. januari 2025

Om Murray R. Millson

Se alla böcker av Murray R. Millson

Beskrivning av Research in Business and Marketing (with SPSS and Excel Tutorials)

Provides readers with an overview of the entire research process in an abbreviated and concise format. This text provides examples of quantitative analytical techniques based on SPSS and Excel to give readers the opportunity to execute research processes. It also gives readers the capability to analyse, gather, and interpret data to arrive at answers to research questions.

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