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Rethinking Strategy for Creative Industries

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Om Rethinking Strategy for Creative Industries

Based on extensive original research and live empirical data derived from case studies, interviews, and observations from creative managers, this book informs strategic decision-making by analysing creative business manoeuvres and stages of innovation in the context of Creative Industries. This book will be of significant

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  • Språk:
  • Engelska
  • ISBN:
  • 9780367668471
  • Format:
  • Häftad
  • Sidor:
  • 238
  • Utgiven:
  • 30. september 2020
  • Mått:
  • 232x156x21 mm.
  • Vikt:
  • 390 g.
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Leveranstid: Okänt - saknas för närvarande

Beskrivning av Rethinking Strategy for Creative Industries

Based on extensive original research and live empirical data derived from case studies, interviews, and observations from creative managers, this book informs strategic decision-making by analysing creative business manoeuvres and stages of innovation in the context of Creative Industries. This book will be of significant

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