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Service Business Development

- Strategies for Value Creation in Manufacturing Firms

Om Service Business Development

Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781107652071
  • Format:
  • Häftad
  • Sidor:
  • 320
  • Utgiven:
  • 6. mars 2014
  • Mått:
  • 154x230x23 mm.
  • Vikt:
  • 498 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 4. december 2024

Beskrivning av Service Business Development

Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.

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