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Short Introduction to Strategic Management

av Torben Juul (Copenhagen Business School) Andersen

del av Cambridge Short Introductions to Management-serien

Short Introduction to Strategic Management av Torben Juul (Copenhagen Business School) Andersen
Om Short Introduction to Strategic Management

An expert account of strategic management and its contemporary challenges, combining conventional analytical approaches with dynamic strategy making. The author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781107031364
  • Format:
  • Inbunden
  • Sidor:
  • 316
  • Utgiven:
  • 1. augusti 2013
  • Mått:
  • 223x146x23 mm.
  • Vikt:
  • 514 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 11. december 2024

Om Torben Juul (Copenhagen Business School) Andersen

Se alla böcker av Torben Juul (Copenhagen Business School) Andersen

Beskrivning av Short Introduction to Strategic Management

An expert account of strategic management and its contemporary challenges, combining conventional analytical approaches with dynamic strategy making. The author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts.

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