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Taking Ideas to Market

- Innovation 01.08

Om Taking Ideas to Market

Covers the key areas of innovation, from generating new concepts and selecting the best opportunities to managing a new product launch and ensuring effective delivery. This title features examples and lessons from some of the world's most successful businesses, including ABB, eBay, 3M and Zara.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781841123141
  • Format:
  • Häftad
  • Sidor:
  • 118
  • Utgiven:
  • 10. januari 2002
  • Mått:
  • 124x175x10 mm.
  • Vikt:
  • 113 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 16. december 2024

Beskrivning av Taking Ideas to Market

Covers the key areas of innovation, from generating new concepts and selecting the best opportunities to managing a new product launch and ensuring effective delivery. This title features examples and lessons from some of the world's most successful businesses, including ABB, eBay, 3M and Zara.

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