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The Conquest of Cool

- Business Culture, Counterculture, and the Rise of Hip Consumerism

av Thomas Frank
The Conquest of Cool av Thomas Frank
Om The Conquest of Cool

An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780226260129
  • Format:
  • Häftad
  • Sidor:
  • 322
  • Utgiven:
  • 1. december 1998
  • Mått:
  • 229x159x18 mm.
  • Vikt:
  • 456 g.
  I lager
Leveranstid: 4-7 vardagar
Förväntad leverans: 26. november 2024

Om Thomas Frank

Se alla böcker av Thomas Frank

Beskrivning av The Conquest of Cool

An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.

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