The Relevance Path(tm)️

For years, Marcy Eisenberg and her company, Pathoras, have seen firsthand projects that meandered with no purpose or relevance-wasting billions of dollars, years of precious time, and resources that were already limited. Quality and quantity faltered, and the downstream effects were devastating-confidence lost in an organization, reputations damaged. All because of projects that missed critical marks that actually mattered to a team or organization. In her book The Relevance Path(TM)¿, Eisenberg presents her secret sauce-the seven steps on the path to relevance-that edges teams and organizations beyond the competitive odds, ensures strong organizational reputations, and builds a brand of unparalleled confidence. If you want to save time and money, identify project needs and goals with greater clarity, implement greater efficiencies and productivity, or recalibrate a project so that its ROI exceeds expectations, then this book is for you.