Om Tourism and Retail
This book offers new perspectives on the intersection between tourism and retail research that is liminal to both fields yet central to the tourist experience, standing as an important and illuminating realm of consumer behaviour. It features a selection of multidisciplinary researchers' perspectives on tourist retail format and formation attractiveness for consumers, from the economist to the fashion retailer. Given the emphasis upon consumer experience in place and space study and the apparent importance of retail activities within the tourism sphere, this book will be valuable reading for all those interested in Retail, Tourism and wider socio-cultural leisure environments and behaviours.
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