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Trends and Innovations in Marketing Information Systems

del av Advances in Marketing, Customer Relationship Management, and E-Services-serien

Trends and Innovations in Marketing Information Systems
Om Trends and Innovations in Marketing Information Systems

Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781466684591
  • Format:
  • Inbunden
  • Sidor:
  • 454
  • Utgiven:
  • 30 November 2015
  • Mått:
  • 227x291x33 mm.
  • Vikt:
  • 1418 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 23 Oktober 2024

Beskrivning av Trends and Innovations in Marketing Information Systems

Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods.

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