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Analytic Activism

- Digital Listening and the New Political Strategy

av David (Assistant Professor of Media and Public Affairs Karpf

del av Oxford Studies in Digital Politics-serien

Analytic Activism av David (Assistant Professor of Media and Public Affairs Karpf
Om Analytic Activism

Netroots activist organizations are increasingly turning to digital analytics in order to listen to their supporters, monitor public sentiment, experiment with new tactics, and develop strategies that can succeed in the new media environment. This book discusses the rise of "analytic activism," including both its strengths and its limitations.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780190266127
  • Format:
  • Inbunden
  • Sidor:
  • 222
  • Utgiven:
  • 12 Januari 2017
  • Mått:
  • 239x160x20 mm.
  • Vikt:
  • 522 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 28 Oktober 2024

Om David (Assistant Professor of Media and Public Affairs Karpf

Se alla böcker av David (Assistant Professor of Media and Public Affairs Karpf

Beskrivning av Analytic Activism

Netroots activist organizations are increasingly turning to digital analytics in order to listen to their supporters, monitor public sentiment, experiment with new tactics, and develop strategies that can succeed in the new media environment. This book discusses the rise of "analytic activism," including both its strengths and its limitations.

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